Our MD Paul kicks things off with Dom Dwight, the Strategy & Innovation Director at Taylors of Harrogate, the home of Yorkshire Tea. We explore his fascinating career from journalism to helping lead one of the UK’s most beloved brands. We dive deep into the role creativity plays in brand building, innovation, and leadership, and hear Dom’s take on how creative thinking has shaped his career path. More importantly we discover why Leeds tastes of Rum and Raisin, how Yorkshire Tea starred in Homeland and why Dom was exchanging late night tweets with a rock star.