Domino's Pizza (DPZ) reports earnings tomorrow morning. Ahead of the release, Likefolio's Landon Swan says the company's unique approach to value and customer experience is paying off. Despite a recent pullback in the stock, Swan believes Domino's is undervalued, citing high consumer happiness numbers and a 7% year-over-year increase in web visits. Swan attributes the divergence between web visits and stock price to the company's efforts to attract price-conscious customers with deals like the "Best Deal Ever." With a brand refresh on the horizon, Swan sees a potential buying opportunity in Domino's, especially if the company can deliver on same-store sales and international growth.

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