IA Forward

Don’t Lose Your Agency Identity at Baggage Claim


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When Southwest Airlines starts charging for checked bags, it’s more than a policy change; it’s a brand identity crisis. Shane and Tonya discuss how staying true to your agency’s unique strengths, rather than chasing trends or comparisons, is the key to long-term success and avoiding burnout. 

Learn more at IntegraPartnerNetwork.com.

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IA ForwardBy Shane Tatum and Tonya Lied