If you're feeling stuck on your brand colors, fonts, or overall “look,” this episode is your permission to pause. Because branding doesn’t start in Canva—it starts with clarity.

In this episode of Marketing for the Micros, I’m sharing why jumping straight into colors or a logo can actually keep your business from standing out—and what to do first instead. I walk you through the brand foundation I use with my clients, plus share real-world examples of what happens when visuals and messaging don’t align.

Whether you’re DIYing your brand or planning to hire a designer later, this episode will help you make decisions with intention—so your brand actually connects with the people you’re here to serve.

🎧 You’ll learn:

• Why your colors aren’t your brand

• What to define before you choose any visuals

• How I changed my own brand to attract the right audience

• What happens when you start with strategy

📩 Ready to build a brand that actually fits your business?

Grab my free guide From Post to Plan and get on the email list to hear when the branding mini-course drops!

We took all the notes for you Show Notes Episode 06