🇦🇺 In A/NZ SMS (or Text) has a read rate of 98.5% that incredibly high when you compare it to other forms of communication.
 
Now, most people get scared when I suggest they should use SMS in their sales comms but it’s all in the finer details.
 
Listen in to learn how to use SMS without feeling like you’re crossing the line.

Like most things in outbound.
It’s HOW you do it not what you do.

☎️ If you rang someone and said exactly, “can I get a meeting” it’s not going to land well at all.

💬 Likewise, sending a text message that says “can I get a meeting” is also going to land badly.

⬆️ ⬇️ Flip your Script* and come up with a better play.
 
Instead of using text to get your prospect to call you back move their focus onto something they would find easier to respond to.

In this episode, I'll walk you through the best way to incorporate text into your ealry stage outreach.

Mark McInnes
https://www.linkedin.com/in/mark-mcinnes/

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