Let's talk branding

Douglas Davis - Creative strategy and the business of design


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If you would like to get a chance at winning the book, join the give-away on letstalkbranding.be/douglas


In this episode, we talk about:



  • Douglas his story, working at multiple advertising agencies

  • The end of the DOT.com bubble

  • Douglas plays the role as my therapist, where we talk about my dilemma being a designer that becomes more and more of a strategist

  • Features, benefits, insights

  • The article Douglas mentions: https://www.adweek.com/agencies/design-experts-weigh-in-on-ddbs-and-joans-new-visual-identities/

  • What makes a good brief

  • Overcoming the fear and doing the work


As always, if you would like to stay up to date, subscribe to the podcast and give me a rating.



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit labmarcel.substack.com
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