The Fourforty (440) with Eric Branner

Dr. David Cutler on Innovation, Demand, and Redefining Success in Music


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In this episode, Eric sits down with his longtime friend Dr. David Cutler... composer, author, and Distinguished Professor of Music Entrepreneurship and Innovation at the University of South Carolina. David is one of the world’s leading voices in arts entrepreneurship and the author of The Savvy Musician 2.0, The Savvy Music Teacher, and The GAME of Innovation. Together they explore how musicians and creatives can thrive by creating demand, defining distinct identities, innovating boldly, and reimagining what a sustainable creative career looks like. Packed with stories, strategies, and inspiration, this conversation is a masterclass for artists and entrepreneurs alike.

Learn more about David's work here. 

The Savvy Musician

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The Fourforty (440) with Eric BrannerBy Eric Branner

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