The blurred lines between journalism, advertising, and entertainment have contributed to a lack of media literacy in today’s audiences. So, how do we discern when we have all the facts, particularly as we gear up toward an election? In this interview, Dr. Geoffrey Baym explains the history of political content in media and how we can practice better media literacy in the lead-up to the 2024 election.

Dr. Geoffrey Baym is a professor of media studies and directs the PhD program in Media and Communication at Temple University. A former TV news producer, Dr. Baym explores the shifting styles and standards of broadcast journalism, public affairs media, and political discourse. His work particularly examines the melding of news, entertainment, politics, and popular culture. His publications include the award-winning From Cronkite to Colbert: The Evolution of Broadcast News and the edited collection News Parody and Political Satire Across the Globe.

Thank you to Starts with Us for their collaboration on this series. Starts with Us is an organization committed to overcoming extreme political and cultural division. Check them out at startswith.us.