Reputation Matters with Crayton Webb

Dr. Kenneth H. Cooper: Defying Skeptics, Defining Wellness


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Few people have changed the way we think about health like Dr. Kenneth Cooper. Known as the “father of aerobics,” he risked his reputation to start a movement that showed the world how regular exercise could transform and even save lives. Early on, critics dismissed his ideas as dangerous, but through science and persistence, he proved them wrong. His research and books inspired millions to take charge of their health. In this episode of Reputation Matters, Dr. Cooper shares the personal stories behind his journey.

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Reputation Matters with Crayton WebbBy Sunwest Communications

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