More leads are not always the answer. In this episode, I sit down with Allie Chandler, founder and CEO of Upsell Health, to talk about why many doctors struggle with funnels that look good but attract the wrong people. We cover ideal patient avatars, lead magnets, email lists, social listening, and how practitioners can use better messaging to attract patients who are ready for the next step.

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About the Guest:

Allie Chandler is a marketing strategist, entrepreneur, and the founder and CEO of Upsell Health, an empathy-led marketing agency for functional medicine practitioners and wellness brands. After a sudden illness during a trip to Europe left her bedbound and battling chronic Lyme disease and mold toxicity for eight years, Allie discovered firsthand the gaps in the modern healthcare system. Leveraging her background as a high school creative writing teacher and her unique perspective as a former patient, she now helps world-class healers scale their businesses through authentic, heart-centered storytelling.

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Social Handles:

Instagram: https://www.instagram.com/thebohemiannation

Website: https://upsellhealth.com

Facebook: https://www.facebook.com/upsellhealth

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DrTalks

Website: https://drtalks.com/

Facebook: https://www.facebook.com/drsummits

Instagram: https://www.instagram.com/drtalksofficial/

YouTube: https://www.youtube.com/@DrSummits

LinkedIn: https://www.linkedin.com/company/drtalks

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PODCAST

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Please subscribe and share.

This podcast is produced by DrTalks.com

https://drtalks.com/podcast-service/

AI can save time, but in healthcare marketing, trust still has to come first. In this episode, I sit down with Suzanne Duval d'Adrian of Enrich Creative to talk about whether patients can tell when content is written by AI, where automation can damage authenticity, and how doctors can use AI without losing the human voice that makes their message matter.

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About the Guest:

Suzanne Duval d'Adrian is a Partner and Director of Marketing at Enrich Creative, a branding agency dedicated to elevated health, wellness, and plant-based brands. With a background in psychology from Saint Louis University, Suzanne blends consumer insight with strategic marketing to help mission-driven companies cut through the noise. A frequent speaker at major industry events like the Plant-Based Nutrition Healthcare Conference, she is a leading voice on how authentic branding can drive both business growth and public health.

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Social Handles:

Website: https://www.enrichcreative.com

LinkedIn: https://www.linkedin.com/company/enrich-creative

Facebook: https://www.facebook.com/enrichcreative

Instagram: https://www.instagram.com/enrich_creative

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DrTalks

Website: https://drtalks.com/

Facebook: https://www.facebook.com/drsummits

Instagram: https://www.instagram.com/drtalksofficial/

YouTube: https://www.youtube.com/@DrSummits

LinkedIn: https://www.linkedin.com/company/drtalks

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PODCAST

Thank you for listening.

Please subscribe and share.

This podcast is produced by DrTalks.com

https://drtalks.com/podcast-service/

AI is changing how patients find doctors, and it's happening faster than most practices realize. In this episode, I sit down with Austin Lovvorn and Rakesh Reddy of Orange Carrot Media to talk about the shift from Google links to AI-driven answers. We cover why your website needs to become a digital knowledge hub, how authority signals affect visibility, and what doctors should fix now to stay discoverable in the AI era.

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Connect with Austin and Rakesh:

Austin Lovvorn and Rakesh Reddy are the co-founders of Orange Carrot Media, a global performance marketing agency that helps healthcare brands scale patient acquisition and strengthen their digital presence. Together, they host Healthcare Business Growth Conversations, where they bridge the US and Indian markets by interviewing physicians, surgeons, and healthcare executives. With over a decade of collective agency experience, Austin and Rakesh combine paid media strategy, healthcare compliance, and digital infrastructure to help medical practices turn attention into thriving patient pipelines.

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Social Handles:

Website: https://orangecarrotmedia.com

Facebook: https://www.facebook.com/OrangeCarrotMedia

Instagram: https://www.instagram.com/orangecarrotmedia

Podcast: https://creators.spotify.com/pod/profile/healthcarebusinessgrowth

YouTube: https://www.youtube.com/@OrangeCarrotMediaFL

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DrTalks

Website: https://drtalks.com/

Facebook: https://www.facebook.com/drsummits

Instagram: https://www.instagram.com/drtalksofficial/

YouTube: https://www.youtube.com/@DrSummits

LinkedIn: https://www.linkedin.com/company/drtalks

- - - - -

PODCAST

Thank you for listening.

Please subscribe and share.

This podcast is produced by DrTalks.com

https://drtalks.com/podcast-service/