In episode 13 of the COVID-19 Retail Pulse: Live, Ryan and Joe sat down with Divya Gugnani, co-founder of beauty and makeup brand Wander Beauty, a line of multitasking beauty essentials, to keep women everywhere gorgeous on the go.
The three discussed places to look to test out new strategies for your business, such as:
Investing more in Facebook & Instagram while CPMs are down
Leveraging real people to help you create content now
Changing your messaging based on the channel
Red teaming everything that you’re doing
Testing, testing, & testing again
To sign up for the next Retail Pulse Live podcast, visit: http://covidretailpulse2020.splashthat.com/w
For WITHIN’s COVID-19 Retail Pulse dashboard visit: https://covid19.within.co/covid-19retailpulse/
For BounceX’s COVID-19 dashboard, visit: https://www.bouncex.com/covid-19/
https://within.co/
https://www.bouncex.com/
https://www.wanderbeauty.com/