With Sony dropping out of the Electronic Entertainment Expo (E3) for the second time in as many years, the future for the industry leading trade event has never been more precarious.

What can we take from the two statements issued by Sony Interactive Entertainment (SIE) and the Entertainment Software Association (ESA)? Are these two huge industry players actually sniping at each other?

And how are their respective visions fundamentally at odds regarding what E3 is, can, and should be?

Our activations always entertain...in Virtual Legality.

#Sony #E3 #ESA

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Discussed in this episode:

"Unforced Error: A Lawyer's View on the ESA's Doxxing of 2000+ E3 Attendees (VL81)"

YouTube Video - August 3, 2019 - Hoeg Law

https://youtu.be/yNA2xRNwq4s

"E3 Succumbs to the Age of the Influencer – What you Need to Know (VL103)"

YouTube Video - September 17, 2019 - Hoeg Law

https://youtu.be/kB1UewTSFmM

"PlayStation will not participate in E3 2020"

GamesIndustryBiz - January 13, 2020 - Christopher Dring

https://www.gamesindustry.biz/articles/2020-01-11-playstation-will-not-participate-in-e3-2020

"ESA Statement on Sony E3 2020 Announcement"

ESA Website

https://www.theesa.com/statements/esa-statement-on-sony-e3-2020-announcement/

"I read corporate speak for a living and this statement is nigh unreadable."

Tweet - January 13, 2020 - Hoeg Law

https://twitter.com/HoegLaw/status/1216881199169273856

"The Case Against Kyle Bosman and Michael Huber (E3 2019) (VL Extra) (Hoeg Law)"

YouTube Video - June 20, 2019 - Hoeg Law

https://youtu.be/nF1h-USrliI

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On Twitter @hoeglaw

At our website: https://hoeglaw.com/

On our Blog, "Rules of the Game", at https://hoeglaw.wordpress.com/