The AFDR / DSR Radio is an invitation-only event during which industry leaders will discuss how to drive incremental foodservice sales.

Bill and Dave from DSR Radio welcome you!

DSR Radio's Dave Miesse and Bill Hornung discuss recipes and some ways to improve how recipes are shared.

Dave and Bill discuss Dave's recent experience at a cutting that sheds some light on the job of the Broker Sales Rep and what not to do during a broker sales call.

DSR Radio hosts Dave Miesse and Bill Hornung talk about "trunk trash" - the hundreds of product cut sheets and other marketing materials with which sales reps are assaulted every week.

DSR Radio's sales specialist Dave Miesse talks about samples and a simple, effective system for any distributor to keep track of samples.

Yes, only DSR Radio gets the hard-hitting scoops... such as the finer points of opening a potato chip bag from no less than a senior vice president of PepsiCo (owner of Frito-Lay).

Yes, only DSR Radio gets the hard-hitting scoops... such as the finer points of opening a potato chip bag from no less than a senior vice president of PepsiCo (owner of Frito-Lay).

The December 2007 DSR Radio show includes guests from Kraft Foodservice, Ben E. Keith distributors and many operators and succesful sales reps.  We even feature our most radical promotion yet... skinny dipping for profits!