DTC Growth Mode

In this episode, we sit down with Salima Nadir, head of product marketing at Airbox, helping DTC brands sort their data. But she’s also a full-fledged musician, actively building her career, and we find ourselves discussing - what about marketing changes across industries?

The biggest challenge of digital marketing is being yet another generic that doesn’t cut through the noise. Jameela dives into how brands can overcome that using customer feedback and discovering their own unique value proposition.

Tushy has become one of those brands that people love and remember for a reason: their delightful customer experiences. In this episode, Ren reveals their brand values and strategies that helped them achieve this.

Your brand may have many marketing channels, but there’s one thing that sits at the heart of it all: creating and nurturing relations. This episode delves into how to use that to create strategies in content marketing.

It takes a few fixes in your marketing to create big shifts in conversions - 2X more, 5X more conversions. In this episode, Kasey dives into how she figures out those fixes for different brands.

In this episode, we sit down with Liz Kressel, the ecommerce strategist known to lift conversions by 50%! She shares her insights on brand positioning, different digital strategies and platforms, and the importance of an optimized website

In this episode, we sit down with Trang Cao, former VP of Performance Marketing at Skims and founder of The Growth Chef, to explore her journey from fashion enthusiast to e-commerce maven. We delve into the lessons she's learned, the strategies she's mastered, and the insights she's gained from her diverse experiences in the fashion and beauty industry.