Direct selling is a successful business model over the years. As technologies progressed, it would be difficult for the companies to stay ahead of the curve. DTC tends is a modern marketing approach where the brand is responsible for marketing, sales, and distribution by utilizing ecommerce platforms and online marketing strategies to reach and engage with customers directly. There are 10 DTC trends in direct selling industry and they are  

• Live shopping experience 

• Social commerce 

• Influencer partnerships 

• Content marketing 

• Digital storefronts 

• Personalized experiences 

• Diverse product categories 

• Supply chain and inventory management 

• Subscription model 

• Sustainability initiatives