During the interview, Ali Hosseini, the Chief Digital Officer of PwC Middle East, highlighted Dubai's position as a leading hub for Generative AI technology. He emphasised the collaborative nature of Generative AI, stating that it would augment existing skills and create new opportunities rather than replacing human jobs. He discussed the potential applications of Generative AI, such as automating tasks like booking meetings and holidays, leading to a revolution in customer service with personalised and efficient interactions. He anticipated significant advancements in the next 18 to 24 months, provided issues related to speed, efficiency, and privacy regulations were addressed, showcasing the transformative impact of Generative AI on various aspects of daily tasks and customer experiences.