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Duncan Meisel on: The clean-up of creativity
“The people who are at these big agencies, they're the most valuable part of this conversation, you're the people that I'm most interested in talking to. We actually approach this with an extreme minimum of personal shame. You know, you're not the person making a lot of these decisions if you're just an employee there. But you're the person that has the most leverage.”
This episode features Duncan Meisel, Executive Director of Clean Creatives. His organisation is on a mission to help create a sustainable future for the creative industry by calling on the agency sector to clean up its act and stop working with fossil fuel clients. In this episode, Nilesha and Duncan discuss the role that agencies, B Lab, and individuals have in fighting to stop oil companies from being able to greenwash.
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By GOOD Agency“The people who are at these big agencies, they're the most valuable part of this conversation, you're the people that I'm most interested in talking to. We actually approach this with an extreme minimum of personal shame. You know, you're not the person making a lot of these decisions if you're just an employee there. But you're the person that has the most leverage.”
This episode features Duncan Meisel, Executive Director of Clean Creatives. His organisation is on a mission to help create a sustainable future for the creative industry by calling on the agency sector to clean up its act and stop working with fossil fuel clients. In this episode, Nilesha and Duncan discuss the role that agencies, B Lab, and individuals have in fighting to stop oil companies from being able to greenwash.