CXO Spotlight: Growth, Influence & Leadership in B2B

DXC's CMO on How to Shape a Standout Brand that’s Built to Last


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How do you lead marketing at scale in the age of AI, data, and disruption?

 

In this powerful CXO Spotlight episode, Kaveri Camire, Chief Marketing Officer at DXC Technology and former IBM VP, shares her journey across two decades of leading global marketing teams. From championing AI experimentation to building high-performing teams, Kaveri reveals how today’s CMOs must blend technology with authenticity to create lasting business impact.

 

What you'll learn in this episode:

  • How to lead global teams with empathy and clarity
  • Why AI in marketing is a game-changer-and how to start experimenting today
  • Why data-driven marketing strategies must align with business outcomes
  • The future of B2B marketing: Purpose, performance, and people

Moments to Watch:

 

5:15 - The ONE Leadership Secret That Changed Everything
6:45 - The Marketing Struggles You Won’t Believe
12:10 - Data vs. Creativity: What Actually Drives Marketing Results?
19:30 - Are You Killing Your Brand’s Authenticity?
28:08 - The MOST Overrated Marketing Strategy of 2025

 

Subscribe for more high-value conversations with CXOs shaping the future of business and technology.

 

#CMO #Leadership #AIinMarketing #B2BMarketing #CXOSpotlight #MarketingStrategy #KaveriCamire #DXCTechnology

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CXO Spotlight: Growth, Influence & Leadership in B2BBy Flywheelr