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DYFRENT
DYFRENT episodes
- HOW TO BECOME A HIGH LEVEL ART DIRECTOR | COMPLEX ART DIRECTOR ANDREA KEEBLE | NAVIGATING NOW
Join us in our conversation with Andrea Keeble. Andrea is currently the Art Director at Complex Networks. She has 10+ years experience in the world of creative direction, and has used her talents to work with the likes of Christian Dior, Gucci, Moncler, Puma, Nordstrom, Reebok, First We Feast (Hot Ones), Hard Music Festivals, ESPN (NBA), Alienware, Lexus and more. Andrea also owns and runs her own creative company, The State of Green, that acts as, “a fresh perspective keeping culture and mother nature at the forefront.” In today’s episode, we highlight Andrea’s journey from the very beginnings, to traveling around the world doing freelance, to what she does now with Complex. We speak about what it takes to work at the highest level and how Andrea has navigated her way into spaces where she can thrive.
CHAPTERS:
00:00:00 INTRO
00:00:43 EARLY INFLUENCES
00:05:26 EDUCATIONAL JOURNEY
00:09:41 EARLY CAREER LESSONS
00:13:27 MENTORSHIPS
00:14:51 HOW ANDREA GOT TO COMPLEX
00:16:27 WIDENING PERSPECTIVES THROUGH TRAVEL
00:18:25 TRANSITIONING INTO COMPLEX
00:22:39 WHAT MAKES BIG PROJECTS SUCCESSFUL?
00:24:54 HARMONIZING TEAMS
00:26:51 SENSE OF RESPONSIBILITY WORKING AT COMPLEX
00:28:00 WORKING WITH CELEBRITIES AND BRANDS
00:29:00 FAVORITE PROJECT AT COMPLEX
00:29:56 FAVORITE PART OF THE JOB
00:30:30 THE STATE OF GREEN - ANDREA'S COMPANY
00:34:44 FREELANCE VS. CORPORATE WORK
00:42:08 ADVICE FOR YOUNG CREATIVES
00:47:10 SPECIFIC SKILLS YOUNG CREATIVES NEED
00:48:41 SOFT SKILLS EVERYBODY COULD USE
00:52:40 BOOK RECOMMENDATIONS
00:53:18 MORE SOFT SKILLS FOR SUCCESS
00:58:01 WHAT DOES DYFRENT MEAN TO YOU?
00:59:02 3 TRUTHS
00:59:49 WHAT DO YOU WANT YOUR LEGACY TO BE?
01:00:56 OUTRO
Check out Andrea:
Website: thestateofgreen.com
LinkedIn: Andrea Keeble
Instagram: @thestateofgreen
Find the video clips from this episode and more episodes on IGTV and YouTube @DYFRENT
D Y F R E N T: ENTER IMAGINATION WITH GRACE
THE STORE: http://dyfrentny.com
THE CREATIVE AGENCY: http://dyfrentconsulting.com
INSTAGRAM: @dyfrent // @dyfrentconsulting
LINKEDIN: DYFRENT CONSULTING
1 hr 3 min - BUILDING THE METAVERSE | MATT LORRAIN | HEAD OF CREATIVE-AR PARTNERSHIPS | GOOGLE | NAVIGATING NOW
Join us in our conversation with @mattlorrain, the Head of Creative for Google Immersive Partnerships. He is also the co-founder of fAke Artists, an independent creative collective exploring the future of post-reality experience. Matt is a creative leader specializing in content innovation and emerging technologies in the world of AR, VR, and XR experiences, in what he calls “post-reality”.
00:00:00 INTRO
00:01:07 MATT’S EXPERIENCE
00:04:26 WHAT IS ‘POST REALITY’?
00:06:00 MISCONCEPTIONS AORUND THE METAVERSE
00:11:26 INTERTWINING CULTURE AND TECHNOLOGY
00:17:20 THE IMPORTANCE OF TEAM
00:20:25 WORKING ON BIG PROJECTS
00:22:55 WHY ARE WE EXPLORING OTHER REALITIES?
00:29:35 ADVICE FOR YOUNG PEOPLE
00:31:13 MATT’S LIFE STORY
00:43:15 IMMERSIVE’S ROLE IN EDUCATION
00:50:08 LEADERSHIP FOR THE FUTURE
01:00:41 WHAT DOES DYFRENT MEAN TO YOU?
01:04:11 OUTRO
Check out Matt:
Website: mattlorrain.com
LinkedIn: Matthieu Lorrain
Instagram: @mattlorrain
Find the video clips from this episode and more episodes on IGTV and YouTube @DYFRENT
D Y F R E N T: ENTER IMAGINATION WITH GRACE
THE STORE: http://dyfrentny.com
THE CREATIVE AGENCY: http://dyfrentconsulting.com
INSTAGRAM: @dyfrent // @dyfrentconsulting
LINKEDIN: DYFRENT CONSULTING
1 hr 6 min - WRITING IN THE FASHION INDUSTRY | NAVIGATING NOW WITH JENNI STABLEIN | PRODUCT COPYWRITER | SSESNE
Today, we’re excited to welcome Jenni Stablein on the podcast. Jenni is an Experienced Freelance Writer and Editor with a demonstrated history of working in the apparel and fashion industry. Today we’ll talk about how she has used her passion for writing to explore her curiosities, especially with her experience working at luxury fashion outlet, SSENSE. We are super excited to share her knowledge and experience with the world.
Check out Jenni:
Instagram: @dirty_gravy
LinkedIn: @jenni Stablein
Website: dirtydirtygravy.tumblr.com
D Y F R E N T: ENTER IMAGINATION WITH GRACE
THE STORE: http://dyfrentny.com
THE CREATIVE AGENCY: http://dyfrentconsulting.com
Instagram: @dyfrent @dyfrentconsulting
LinkedIn: DYFRENT CONSULTING
28 min - KEYS TO DEVELOPING FOOTWEAR | NAVIGATING NOW WITH DARRIEN PEOPLES | ADIDAS DIRECTOR OF DEVELOPMENT
Today we are happy to welcome Darrien Peoples to today’s episode of Navigating Now. Darrien is a veteran in the footwear industry with decades of experience at major companies like Adidas, Nike, and UGG. She is currently the development director for Originals at Adidas, where she oversees the development of all lines under Adidas Originals. Many people are unaware of all the work that goes into all of the sneakers we love today. We brought Darrien on to hopefully clear that up.
Check out Darrien
LinkedIn: Darrien Peoples
Instagram: @dpeeps8
Find the video clips from this episode and more episodes on IGTV and YouTube @DYFRENT
D Y F R E N T: ENTER IMAGINATION WITH GRACE
THE STORE: http://dyfrentny.com
THE CREATIVE AGENCY: http://dyfrentconsulting.com
INSTAGRAM: @dyfrent // @dyfrentconsulting
TIK TOK: @_DYFRENT_
1 hr 5 min - GRAPHIC DESIGN AT NIKE WITH DARYLE HAWKINS
Today we are happy to welcome Daryle Hawkins to today’s episode of Navigating Now. Daryle is an apparel graphic designer and digital captain at Nike Lab, which means he gets to work with all of the collaborations that Nike does with other creators, such as Drake’s Nocta and Travis Scott’s Cactus Jack Nike collaborations.
In this episode we touch on
- How Daryle got recruited by the University of Oregon(which is a great story)
- How to execute at a high level
- How Daryle was able to go pro at graphic design for Nike
- Some of Daryle’s favorite projects he’s gotten to work on
- They Keys to Design
- The collab culture
- NFT’s
Check Out Daryle:
Linkedin: Daryle Hawkins
Instagram: @dhawk16_
TEDx TALK: https://www.youtube.com/channel/UCtov7iECTXJsYjnHAWkRFng
Find the video clips from this episode and more episodes on IGTV and YouTube @DYFRENT
Follow @_DYFRENT_ on Tik Tok for more inspirational clips
D Y F R E N T: ENTER IMAGINATION WITH GRACE
THE STORE: http://dyfrentny.com
THE CREATIVE AGENCY: http://dyfrentconsulting.com
INSTAGRAM: @dyfrent // @dyfrentconsulting
1 hr 36 min - CREATING THE NIKE CUSTOMER EXPERIENCE WITH ADRIAN NYMAN
Today we welcome Adrian Nyman. Adrian started his journey as an A to Z designer, working with local skate brands. His love for holistic design and his passion for the customer experience, not to mention his radical free spirit, landed him an amazing opportunity to work at Nike. Over his almost 11 years at Nike, he worked in retail before getting to be the VP Creative Director Nike Sportswear, bringing us products like the Air Max 270, Nike Tech, and Nike Sports Pack. After that he went back into retail as the VP Creative Director Global Retail where his more well-known projects include The House of Innovation In New York and Paris, Nike Rise, and Nike Live as conceptual retail experiences all over the world.
Check out Adrian:
Website: https://www.adriannyman.com
LinkedIn: Adrian Nyman
Instagram: @adrian_nyman
Find the video clips from this episode and more episodes on IGTV and YouTube @DYFRENT
D Y F R E N T: ENTER IMAGINATION WITH GRACE
THE STORE: http://dyfrentny.com
THE CREATIVE AGENCY: http://dyfrentconsulting.com
INSTAGRAM: @dyfrent // @dyfrentconsulting
LINKEDIN: DYFRENT CONSULTING
48 min - NAVIGATING BRANDING AND TEAM CULTURE WITH CRAIG LYON
"We can do more together." Craig is the Former Head of Nike Basketball Signature and Innovation & Influencer Marketing, and is now the Vice President and Head of Marketing at Connected Cannabis Co., which is a growing Cannabis company based in Sacramento, California. He is a pioneering global business leader with a career built around driving brand distinction, consumer demand and growth on behalf of Nike. He also lends his time and skills as a mentor and brand development advisor, and we’ve been gracious enough to be able to build a relationship with him and receive tons of his wisdom to apply to our own brand. On today's episode, we speak to Craig about how he was able to maintain vision and collaboration within various projects he worked on as a part of Nike. He drops straight gems about what makes a great team, and shares some of his opinions on how to optimize your environment for success.
Check out Craig:
LinkedIn >> Craig Lyon
Instagram >> @craigmlyon
Find the video clips from this episode and more episodes on IGTV and YouTube @DYFRENT
D Y F R E N T >> ENTER IMAGINATION WITH GRACE
THE STORE >> http://dyfrentny.com
THE CREATIVE AGENCY >> http://dyfrentconsulting.com
INSTAGRAM >> @dyfrent // @dyfrentconsulting
LINKEDIN >> DYFRENT CONSULTING
47 min - WORD OF THE DAY >> INVESTING
>> HOW DO YOU SPEND YOUR ENERGY?
J AND DEZ BREAK DOWN THE BASICS OF INVESTING YOUR ENERGY, BOTH IN FINANCES AND IN LIFE.
D Y F R E N T >> ENTER IMAGINATION WITH GRACE
THE STORE >> http://dyfrentny.com <http://dyfrentny.com/>
THE CREATIVE AGENCY >>http://dyfrentconsulting.com <http://dyfrentconsulting.com/>
Instagram >> @dyfrent <https://www.instagram.com/dyfrent/> @dyfrentconsulting <https://www.instagram.com/dyfrentconsulting/>
LinkedIn >> DYFRENT CONSULTING
18 min - NAVIGATING THE ENTERTAINMENT WORLD WITH NAKIA SWINTON
NAKIA, WHILE STILL BEING RELATIVELY EARLY IN HER CAREER, HAS HAD AN ABUNDANCE OF EXPERIENCE IN INTERNAL AND EXTERNAL COMMUNICATIONS, PROGRAMMING, AND PRODUCING FOR TOP COMPANIES SUCH AS BET, VH1, VICE, NBC UNIVERSAL, AND WARNER MEDIA. NAKIA IS ALSO AN ACCOMPLISHED WRITER, WINNING MULTIPLE AWARDS FOR HER POETRY. NOT ONLY IS SHE AN INDUSTRY TITAN, SHE ALSO FOUNDED AND PRODUCES HER OWN PODCAST, THE SO-CALLED-OREOS , A THAT DISCUSSES BEING LABELED "TOO BLACK" OR "TOO WHITE" BY SOCIETY BY TAKING A DEEPER DIVE INTO BLACK IDENTITY AND CULTURE, SO DEFINITELY MAKE SURE TO GO CHECK THAT OUT. WE ARE SUPER EXCITED TO BRING HER WISDOM TO THE SHOW AND HOPE YOU GUYS GET AS MUCH VALUE OUT OF IT AS POSSIBLE.
Check out Nakia >>
Instagram: @kiaswinton <https://www.instagram.com/kiaswinton/>
LinkedIn: @Nakia <https://www.instagram.com/Nakia/> Swinton
Podcast: The So-Called-Oreos
Company: nakiaswinton.com <http://nakiaswinton.com/>
D Y F R E N T >> ENTER IMAGINATION WITH GRACE
THE STORE >> http://dyfrentny.com <http://dyfrentny.com/>
THE CREATIVE AGENCY >>http://dyfrentconsulting.com <http://dyfrentconsulting.com/>
Instagram >> @dyfrent <https://www.instagram.com/dyfrent/> @dyfrentconsulting <https://www.instagram.com/dyfrentconsulting/>
LinkedIn >> DYFRENT CONSULTING
36 min - Designing High Fashion with John Taylor
Freelance Senior Menswear Designer & Art Director and Founder of MOMENT HOMME, John Taylor(JT) has worked with some of the world's most renowned brands, from Nike to New Balance, Gucci to Thom Browne, To Aime Leon Dore. He acts as both a friend and a mentor for us at DYFRENT, and we are grateful to have him join us on the podcast. This definitely won't be the last time.
Check out JT:
LinkedIn >> John Taylor
Instagram >> @jtizalive
D Y F R E N T >> ENTER IMAGINATION WITH GRACE
THE STORE >> http://dyfrentny.com
THE CREATIVE AGENCY >>http://dyfrentconsulting.com
Instagram >> @dyfrent @dyfrentconsulting
LinkedIn >> DYFRENT CONSULTING
42 min
About DYFRENT
From the publisher's feed
A DYFRENT podcast that discusses knowledge, culture, and art. We encourage our listeners to become better in all aspects by sharing the knowledge of inspiring individuals who have successfully…
navigated their way through this world. This podcast is for anybody who would rather follow their passion than settle for a paycheck, and strives to leave a positive legacy. We at DYFRENT believe in turning everything we touch from good to optimal and encourage others to do the same. Enter Imagination with Grace.