On today’s Marketing Monday, we're going to talk about Vanity Metrics and why I believe they don't exist.

We will explain why metrics are an important thing to pay attention to, when it comes to defining problems within your business. We'll also talk about all the factors you need to pay attention in your marketing strategy as a business owner.

So if you've been a business owner and want to know why Vanity Metrics do not exist, and what you should do in terms of paying attention to metrics in your marketing, then this episode is for you!

Follow along on Instagram at @defythestatusquobiz

To connect with other Defiant Businesses, join the Facebook Group