On this week’s show Max interviews expert e-commerce and email marketing freelancer, Melanie Balke covering topics such as:
- E-Commerce in the time of COVID-19
- Which industries in E-Commerce are doing better than
others
- Changes to essential verticals
- How e-commerce companies are reacting to COVID-19
- Long term brand building opportunities
- How to utilize trends for your company
- Cost-per-clicks (CPCs) for e-commerce on the
advertising side
- Email marketing campaigns to convert new customers
- Preferred ESPs