The industry got huge news this week! We break down the announcement of what will be the world's largest retail location coming to Bethlehem, Pennsylvania. Join Walt, Eric, Jim, and Mark as they discuss what this means for local shops, online pricing, and the future of the hobby.

In this episode, we cover:

- Breaking news from Halfwheel about the massive new location

- Will online prices translate to brick and mortar?

- How location strategy plays into the announcement

- What this means for mom and pop shops

- DIY air filtration systems for your lounge

- Upcoming guests and show news

💨 WHAT WE'RE SMOKING:

- Foundation Wise Man Maduro

- Liga Privada Number 9 Corona

- LFD Suave

- Deliverance

✅ Chapters:

0:00 - Introduction & What's New

2:01 - Breaking Industry News: World's Largest Store Announcement

8:15 - Details: 24,000 Square Feet & What's Inside

13:22 - Will Online Prices Work in Retail?

18:40 - Location Strategy: Why Bethlehem?

23:50 - Impact on Local Mom & Pop Shops

29:15 - Is This Bad for the Industry?

35:20 - Keith Meier's History & Background

40:45 - DIY Air Filtration Systems That Actually Work

46:30 - Winter Smoking Setup Tips

51:10 - Upcoming Guests & Show Announcements

56:25 - Community Engagement & Social Media Growth

1:02:15 - Final Thoughts & Wrap Up

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