The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies.

E05 - GTM Efficiency, Team Structure and Hiring

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In this episode, we dive into one of my favourite topics: marketing and GTM efficiency, team structure, and hiring strategies.


We talk about:

  • GTM efficiency challenges in SaaS
  • How to measure GTM efficiency.
  • Ideal marketing team structure & size
  • Hiring & Up-skilling
  • How AI, Automations can replace SDRs


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    The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies.By Anand Nambiar | B2B Marketing Leader and Advisor