Why is it that people will happily pay $150 for makeup that lasts a day… but question the price of nails that last a month?

In this episode, we’re getting real about one of the most frustrating (and misunderstood) topics in the nail industry: PRICING. From the stigma that nails “should be cheap” to the fear of being seen as “too expensive,” I’m unpacking exactly why nail techs are so undervalued and what needs to change ✨

If you’ve ever felt guilty raising your prices, worried about losing clients or questioned whether you’re even “good enough” to charge more… this episode is for you 💓

We dive into:

• Why clients value some beauty services more than others
• The truth about “charging your worth” (and why it’s not just mindset)
• The real reason pricing varies so much between nail techs
• How undercharging leads to burnout and how to fix it
• The difference between being expensive vs costly

This isn’t about complaining about the industry, it’s about changing it 💅 Because the reality is, if we want nails to be valued more, it starts with us 💓

And this is just the beginning, in another episode we’re getting into the numbers and exactly how to calculate your pricing properly.

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