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E13 - Why Startups should build customer journey maps and collect voice of the customer
Are you familiar with "customer journey mapping" and collecting the "voice of the customer"? If not, these are both critical tools for startups to succeed in understanding their customers to build longer-lasting and sustainable partnerships. In this episode, you will hear Jared Orr, a seasoned Customer Success Manager (CSM) and founder of the "Customer Success Whisperer" Blog discuss:1. Some ways companies may believe they understand their customers, but are falling short of ...
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By James Buscaglio
5
44 ratings
Are you familiar with "customer journey mapping" and collecting the "voice of the customer"? If not, these are both critical tools for startups to succeed in understanding their customers to build longer-lasting and sustainable partnerships. In this episode, you will hear Jared Orr, a seasoned Customer Success Manager (CSM) and founder of the "Customer Success Whisperer" Blog discuss:1. Some ways companies may believe they understand their customers, but are falling short of ...