Burc is the CEO & Co-Founder of Prisync - https://prisync.com
Prisync is a SaaS based, competitor price tracking, monitoring and dynamic repricing engine
Prisync helps eCommerce brands recover lost revenue and profits by ensuring they are always price competitive on the products they sell
A key stat from the pod: around 70% of the price movements that Prisync recommends are UP, not down!
In this episode, Jason and Burc discuss the power of pricing and how eCommerce brands can and should leverage dynamic pricing just like goliath retailers like Amazon do