What if your best sales lead isn’t someone new, but someone who’s been silently watching your posts for two years?

In this episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Chris Dunn, VP of Sales at Blue Hive Exhibits, to unpack how a 30-year sales veteran transitioned from in-person networking to becoming a trusted presence on LinkedIn. 

Chris didn’t go viral. He didn’t chase trends. He just showed up consistently, with clarity and humanity and built a modern reputation rooted in the timeless principle of “know, like, and trust.”

You’ll hear how the pandemic forced a mindset shift, what consistency on LinkedIn really looks like, and how Chris built a pipeline by posting photos, telling real stories, and treating LinkedIn like a relationship platform, not a brochure.

If you’re a Gen X or Boomer sales leader wondering if digital presence actually matters, this conversation is your roadmap. 

It’s honest, practical, and proof that old-school wisdom still wins—when paired with modern tools.

Bridging Generations in Sales and Outreach is hosted by Robert (BUTCH) NICHOLSON and produced by Fist Bump

Helping Gen X and Baby Boomer leaders turn their reputation into revenue—without losing the human touch.

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