THE ECOMMERCE EDGE Podcast with Jason Greenwood

E256: 📦B2B Commerce Corner #16 | EXECUTING ON THE GLOBAL B2B ECOMMERCE OPPORTUNITY THROUGH A PRACTITIONER FOCUSED HEALTH BRAND - Suzie Young, Metagenics - THE ECOMMERCE EDGE Podcast

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  • Suzie is the Digital Marketing & E-Commerce Lead (ANZ) at Metagenics - https://metagenicsanz.com
  • Metagenics is a natural health product and supplement manufacturer
  • Metagenics supplies the trade (Practitioners) and retailers via B2B eCommerce & EDI
  • Metagenics is also increasingly leaning into DTC eCommerce for sales of its consumer/retail products
  • In this episode, Jason & Suzie discuss the challenges and opportunities that eCommerce presents for manufacturers and how they can best leverage digital channels to educate, inform and ultimately sell more
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    THE ECOMMERCE EDGE Podcast with Jason GreenwoodBy Jason Greenwood
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