Lauren (https://www.linkedin.com/in/laurenrmccullough) is the Co-Founder & CEO of Tromml - https://www.tromml.comTromml is an advanced analytics and reporting platform designed for auto parts sellersTromml offers growing eCommerce businesses a unified view of financial and operational data, equipped with insights and alerts designed to enhance profitabilityTromml connects to all sales and operational channels including eCommerce website, marketplaces, wholesale channels and moreIn this episode, Jason & Lauren discuss how unique and nuanced the auto parts space truly is and why sellers in this space need deep, niche specific tools to gain and maintain market success