Jay (https://www.linkedin.com/in/jayhschneider) is the founder of Flywheel B2B - https://b2b-squared.com/services/flywheelb2bFlywheel B2B is a new marketing automation for B2B merchantsJay has taken all his B2B commerce knowledge and experience and poured it into this tailor made marketing automation platformJay uniquely understands the challenges B2B merchants face and has wrapped this new SaaS platform in a services layer that virtually guarantee success for the merchants he engages withIn this episode, Jason & Jay discuss why marketing automation for B2B is so very different than for B2C/DTC and how his approach elevates these nuances to help drive successThis is Jay's 2nd appearance on the Pod - he was previously on E211 in May 2023: 🟢 Spotify: https://lnkd.in/gVzyzkqM