In today's episode, our guest is Matthias Haber, Head of Data at Looping Group Studios. Founded in 2016 and led by journalists, Looping Group is a collective of the best storytellers, visual artists, filmmakers, strategists and data scientists. They stand for a new form of storytelling: not preaching to the masses, but communicating with individuals.

Looping Group Studios understands big data as well as brands’ needs by providing excellent craft and the reliability of their own production infrastructure. They enable brands to find their own voice and turn companies into publishers. Brands need new stories for new times and the team at Looping Group Studios empower them to tell those stories.

In the show, Matthias will discuss:

What Looping Group is all about,

Transferring his academic skills into industry,

How Looping Group use data science, NLP and time-series forecasting,

Benefits they bring to consumers,

The challenge of building recommendation systems,

How Data Science and AI will further impact Digital Marketing.