In this episode, we sit down with Phillip McLamb, COO and Co-Founder of Resident Culture Brewing, to chat about what it takes to self-distribute in 2024.

From day one, Resident Culture was self-distributing. However, it’s taken years of trial and error for Phillip and his team to dial in this aspect of their business, projecting $3 million in revenue from self-distribution alone this year.

A few topics we explore:

• The pros and cons of leasing vs. purchasing a fleet of vehicles.
• The value of maintaining control over your brand's distribution rights.
• When it’s time for you (the owner) to step in as a sales rep because—as Chris says—”...there's no one better than the founder to sell the brand and its story.”

If you are already self-distributing or you're on the fence about taking the leap, you won’t want to miss the valuable insight from Phillip in this episode.

Resident Culture - Website
Resident Culture - Instagram

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