Send & Grow by SparkLoop

Earning 6-figures from your newsletter side business — with Katelyn Bourgoin of Why We Buy


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Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Katelyn Bourgoin of the Why We Buy newsletter.  


Katelyn's newsletter is earning over $300k in annual revenue—and it's not even her full-time business. She founded Customer Camp in 2019 where she helps businesses figure out what triggers customers to buy so they can market smarter. 

In this episode, Louis & Katelyn discuss…

  • How she leverages social media to grow & promote her newsletter
  • How Katelyn created gamification inside her newsletter
  • The lessons Katelyn learned from selling newsletter sponsorships
  • Her #1 piece of monetization advice for new newsletter operators 

Other Links Mentioned
Katelyn on Twitter
Louis on Twitter

...more
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