Earth Circle Stories

Nur 7 % Bio-Lebensmittel und gerade einmal 1 % Fairtrade in Deutschland? Warum scheitert echte Nachhaltigkeit oft am Preis und was bedeutet der „wahre Preis“ für Mensch und Natur?

In dieser ersten Folge an Bord unseres Boots Donnekel spricht Nick mit Rosalie Dorn (2. Generation des Bio-Pioniers Rapunzel Naturkost, Beraterin für ökologische Transformation). Gemeinsam beleuchten wir, warum die Gesellschaft unter einer „Nachhaltigkeitsmüdigkeit“ leidet, wie intransparente globale Lieferketten den globalen Süden belasten und warum billige Lebensmittel eine trügerische Illusion sind.

💬 Diskutiert mit in den Kommentaren:
Hättet ihr gedacht, dass der Fairtrade-Anteil in Deutschland bei nur 1 % liegt? Worauf achtet ihr beim Einkaufen wirklich? Bio, Regionalität oder den Preis?

Kapitel / Timestamps:
00:00 – Globale Lieferketten: Wer trägt die Verantwortung?
00:14 – Warum leiden wir an „Nachhaltigkeitsmüdigkeit“?
01:47 – Abgenutzte Schlagworte vs. reale Dringlichkeit
02:12 – Extremwetter in Europa & die Realität im globalen Süden
03:17 – Was Unternehmer für faire Bedingungen tun müssen
03:53 – Die nackten Zahlen: Nur 6–7 % Bio-Marktanteil in Deutschland
04:34 – Der 1-%-Schock: Wie wenig Fairtrade wirklich gekauft wird
05:03 – Fairtrade-Prämie: Was hinter den Siegeln steckt
05:31 – Der „wahre Preis“: Was uns billige Nahrungsmittel tatsächlich kosten
06:47 – Ökologische Verantwortung & Kostenverteilung
07:42 – Rosalie Dorn: Kindheit & Einblicke bei Rapunzel Naturkost
08:38 – Müsli in der Badewanne & Ausblick auf Folge 2

🌿 Über The Earth Circle:
Wir suchen nach Antworten auf die Frage: Gibt es eine Version der Zukunft, in der wir alle gerne leben wollen? Begleite uns auf unserer Reise zu nachhaltigen Technologien, Kreislaufwirtschaft und echten Pionieren.

🔔 Abonniere unseren Kanal, um keine Episode der Interview-Reihe zu verpassen.
👉 Wer alle Folgen dieser Staffel schon jetzt vorab in voller Länge sehen möchte, findet sie exklusiv auf unserer Patreon-Seite: https://patreon.com/TheEarthCircle.

#TheEarthCircle #BioLebensmittel #Fairtrade #Nachhaltigkeit #RapunzelNaturkost

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#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

Is it actually possible to make money with climate protection? In Episode 3, Professor Schmidt explains the tension between short-term costs and long-term profits. We analyse the European Emissions Trading System (ETS) and why well-intentioned voluntary actions, like skipping short-haul flights, can sometimes be rendered ineffective by the current system.

Professor Schmidt advocates for a clear carbon tax and explains why positive incentives, such as free parking for electric vehicles, are often viewed critically from an economist's perspective.

Timestamps: 
00:00 – Is climate protection profitable? 
02:18 – Short-term costs vs. long-term damage avoidance 
03:30 – Use Case Aviation: Green kerosene & hydrogen 
05:40 – The European Emissions Trading System (ETS) explained 
07:22 – Why voluntary sacrifice can be "wasted" in the ETS 
09:32 – Carbon tax as a more efficient alternative? 
10:55 – The psychology and pitfalls of EV subsidies 
12:15 – Outlook: The psychology of "Homo Oeconomicus"

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
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💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
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🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
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#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

Can money actually save the planet? In this first episode of our interview series, Professor Dr. Klaus Schmidt dives into the complex relationship between economics and climate protection. We discuss whether financial incentives are enough to halt global warming and the critical role innovation plays in building a sustainable future.

In this video, you will learn:

- Why traditional economic models often fall short when addressing climate change.
- Whether green investments are making a real-world impact.
- Professor Schmidt’s vision for a climate-neutral global economy.
- If you found this conversation insightful, please subscribe to The Earth Circle for more deep dives into sustainability and innovation!

0:00 – Intro: Why Voluntary Action Isn't Enough
0:45 – Can We Profitably Stop Climate Change?
1:54 – Short-term Costs vs. Long-term Gains
2:38 – The Aviation Use Case: Sustainable Fuel Challenges
4:56 – Why Target the "Hardest" Industries First?
5:40 – The EU Emissions Trading System Explained
7:03 – Meet Professor Dr. Klaus Schmidt
8:18 – The Flaw in Voluntary Climate Action (Train vs. Plane)
9:32 – Carbon Tax vs. Cap and Trade
10:22 – Psychological Incentives & Electric Vehicles
11:57 – Preview: Coming Up in Part 2

#ClimateAction #Sustainability #Economics #Innovation #TheEarthCircle #KlausSchmidt

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
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🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
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#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

Welcome to The Earth Circle! 🌍✨


Since there have been a lot of new faces on this channel we thought it was about time to reintroduce ourselves!

We are so excited to have you here. This channel is a space dedicated to the bright side of our planet’s future, focusing on the innovation, science, and human collaboration that are driving real climate action today.

Our mission is simple: to share the stories that inspire hope and provide solutions. From deep-dive interviews with sustainability pioneers to exploring the cutting-edge tech reshaping our world, we’re bridging the gap between big ideas and tangible change.

Inside The Earth Circle, you’ll discover: Pioneering Tech: How innovation is solving global challenges. Policy & Architecture: Building the cities and systems of tomorrow. Collaborative Stories: Real people working together for a greener planet.

Whether you're a science enthusiast, a sustainability advocate, or just curious about how we can build a better world, there is a seat for you in our circle.

Join the movement: Subscribe to join our growing community of change-makers. 🔔 Turn on notifications so you never miss an inspiring story. Comment below. We’d love to know what sustainability topics you’re most passionate about!

Together, let’s turn the tide. Welcome to the circle! 🌿💪

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

Follow our other accounts:
📸 Instagram: https://www.instagram.com/progressfactors?igsh=MTRnc2ptZjlwY2Nnaw==
🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

What drives a change-maker? 🚀 In our final episode, Chris Williamson opens up about his personal journey from growing up in a tight-knit village to becoming the President of the RIBA.

Inspired by the moon landing at age 12, Chris explains how a sense of urgency and a belief in the spiritual well-being of good design have fueled his 40-year career. We also discuss his passion for mentoring the next generation and his creative projects outside of architecture.

Inside this episode:

- The "pastoral care" of an architect vs. a village vicar.
- Why collaboration is the only way to solve climate change.
- Chris's creative rivalry play about Leonardo and Michelangelo.

"I genuinely believe that architecture improves people's physical, mental, and spiritual well-being."

00:00 - Can Design Improve Spiritual Well-being?
00:28 - Final Episode: Chris Williamson’s Personal Journey
01:10 - 1969: How the Moon Landing Inspired a Generation
01:44 - Growing up in Stanley: Community and Pastoral Care
02:50 - Architecture as Theology: Serving Society, Not Just Clients
04:30 - A Mother’s Support and the Value of Education
05:30 - A Sense of Urgency: Life Lessons from Loss
06:25 - Meeting Andrew Williamson: A 40-Year Partnership
08:05 - The Power of Mentorship and Heroes
09:30 - Giving Back to the Next Generation
12:06 - The Rivalry of Leonardo and Michelangelo: What We Leave Behind
14:15 - Recommendations for The Earth Circle’s Future

🌍 What’s one small thing you can do for the planet today? Let’s discuss below!

#Inspiration #ArchitectureLife #Mentorship #PersonalJourney #TheEarthCircle

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

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🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

Will robots replace architects? 🤖 AI is disrupting every industry, and architecture is no exception. In Part 3, Chris Williamson shares his candid thoughts on technology, "Good Growth," and whether he would still recommend architecture as a career to school leavers today.

Learn how AI is changing everything from design to cost-checking, and why human empathy and "pastoral care" remain the architect's greatest strengths that technology cannot replicate.

What you’ll learn:

- How to embrace AI as a tool for "Good Growth."
- The transition from T-squares to BIM and beyond.
- Why we should only use technology if it makes the world quieter, greener, and more beautiful.

00:00 - Using Technology Wisely: Queter, Greener Cities
01:08 - Will AI Replace Architects? (Disruption vs. Opportunity)
02:50 - How Architecture Schools and Career Paths are Changing
04:15 - AI in Practice: From Design to Cost-Checking
06:05 - What is "Good Growth"?
07:13 - The Risks of Technology: Unintended Consequences
08:45 - The Paradox of Data Centers and the Paperless Office
10:10 - Legislation vs. Market Forces in Sustainable Building
11:20 - The Challenge of Insulating Old Housing
14:30 - Preview: From Moon Landings to RIBA Leadership

🔔 Don't forget to like and subscribe for more deep dives into the future of our planet.

#AIArchitecture #FutureOfWork #TechInDesign #Sustainability #Innovation

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

Follow our other accounts:
📸 Instagram: https://www.instagram.com/progressfactors?igsh=MTRnc2ptZjlwY2Nnaw==
🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

The building industry is responsible for nearly 40% of global carbon emissions. Can we afford to keep building? 🏙️ In Episode 2, Chris Williamson discusses the "elephant in the room": the environmental cost of urbanisation.

We explore why retrofit is often better than replacement, the power of public transport in creating social cohesion, and the government's agenda for new towns. Chris shares why he believes well-designed infrastructure is the heartbeat of a successful economy and a happier society.

Topics discussed:

- The challenge of decarbonizing the built environment.
- Why London’s public transport model is a lesson in social mobility.
- Avoiding the "dormitory town" trap in new developments.

00:00 - Social Cohesion through Shared Spaces
01:08 - The Carbon Footprint: Can We Afford to Build More?
01:32 - Retrofit vs. Replacement: A Sustainable Strategy
03:05 - Decarbonizing Cities: Getting People Out of Cars
04:20 - Appleby Blue: A Shared Economy for Aging Populations
06:50 - How Public Transport Brings Communities Together
08:49 - Regeneration and Attracting Commercial Investment
10:08 - Polycentric Cities: The Power of Infrastructure
11:25 - Preview: AI and the Future Career of Architects

👉 Support the channel on Patreon for early access:  patreon.com/theearthcircle

#SustainableCities #UrbanPlanning #ClimateAction #GreenBuilding #PublicTransport

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

Follow our other accounts:
📸 Instagram: https://www.instagram.com/progressfactors?igsh=MTRnc2ptZjlwY2Nnaw==
🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

What does it mean to be an architect in the 21st century? 🏛️ In the first part of our series, RIBA President Chris Williamson joins us at the award-winning Appleby Blue to discuss the future of the Royal Institute of British Architects.

Chris explains his mission to transform the RIBA from a "membership club" into a "badge of excellence." We dive into the importance of social value in architecture, the significance of the Stirling Prize, and why British architects remain respected global leaders.

Key highlights:

- The shift from generalist to specialist skills in architecture.
- Why architects must be the "orchestrators" of complex teams.
- How the Sterling Prize-winning Appleby Blue creates a blueprint for community living.

00:00 - Learning from Post-War Urban Mistakes
01:04 - Introducing Chris Williamson & The RIBA’s 200-Year History
02:40 - The Global Reputation of British Architects
04:31 - Changing the RIBA: From "Membership Club" to "Badge of Excellence"
05:10 - The Architect’s Multi-disciplinary Role
07:59 - Why the Architect is the Best Project Manager
10:36 - Redefining Education: From Generalists to Specialists
11:45 - Inside Appleby Blue: Stirling Prize Winner & Social Value
17:15 - Urbanization and the Government’s New Towns Agenda
19:55 - Coming Up: Decarbonizing the Building Industry


#RIBA #ArchitectureDesign #StirlingPrize #BritishArchitecture #TheEarthCircle

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

Follow our other accounts:
📸 Instagram: https://www.instagram.com/progressfactors?igsh=MTRnc2ptZjlwY2Nnaw==
🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

The ivory tower is falling. 🏰 Reto Knutti reflects on his career and why scientists must move from just publishing papers to engaging with the real world. A final look at how we can invent a future that is actually better than the past.

0:00 Self-criticism: When physics isn't enough 
2:30 From "knowing" to "action" 
4:50 Why the academic system rewards the wrong things 
6:10 The threat to science funding and education 
7:45 Most solutions are already invented, let’s use them 
9:00 Three wishes for a sustainable future 
10:45 Humans react to stories, not numbers 
13:10 Reto’s message to the next generation

#FutureOfScience #RetoKnutti #Innovation #TheEarthCircle

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

Follow our other accounts:
📸 Instagram: https://www.instagram.com/progressfactors?igsh=MTRnc2ptZjlwY2Nnaw==
🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers

Why do politicians keep failing the planet? 🏛️ From strategic planning to direct democracy, we explore which political systems actually work for the climate. Is our current landscape "climate-proof", or do we need a systemic reboot?

00:00 Intro 
00:55 Comparing Global Systems 
01:48 The Impact of Referendums and Brexit 
02:32 China’s Strategic Dominance in Green Technology 
03:12 The Role of Democracy in Climate Protection 
04:18 Long-term Strategy vs. Short-term Politics 
06:38 Carbon Pricing and Economic Stability 
07:31 Decoupling Short-term Budgets from Long-term Climate Goals 
08:25 The Need for Political Boundary Conditions 
09:17 Global Responsibility and the United Nations

#Politics #ClimatePolicy #SystemChange #RetoKnutti

Let us know your thoughts :) Let's improve together!

😀 New to the Earth Circle? Welcome! 

📹 Get in contact with us if you want your company to be in the next video!
Email: [email protected]

💡 Is your company struggeling to turn sustainable or needs help? Reach out to us!
Email: [email protected]

Follow our other accounts:
📸 Instagram: https://www.instagram.com/progressfactors?igsh=MTRnc2ptZjlwY2Nnaw==
🎤 YouTube: https://www.youtube.com/@theearthcircle

🤍 A massive THANK YOU! and shout out to all our followers and especially our patreons! This channel would not be what it is without you!

If you also like this channel and want to support us and get exclusive content make sure to follow us on patreon!
⭐ https://patreon.com/TheEarthCircle?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink

#Sustainability #Innovation #BetterFuture #CircularEconomy #Changemakers