Shoe Dog is a candid, behind-the-scenes story of how a small startup became one of the most iconic brands in the world. In this episode, we explore Phil Knight's journey building Nike, tracing the risks, failures, and pivotal decisions that defined its rise. Drawing from Knight's memoir, we discuss the power of persistence, the importance of unconventional thinking, and the relationships that fueled the company's growth. From early financial struggles to global dominance, this episode reveals how vision, grit, and belief can turn an idea into a legacy.