Ecom Life with Phil Kiel

By Phil Kiel

The Ecom Life podcast is for marketers, brands and agency owners, Phil is looking forward to sharing his learnings and experiences with you from the last few years of life as Managing Director of ecom... more

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FAQs about Ecom Life with Phil Kiel:

How many episodes does Ecom Life with Phil Kiel have?

The podcast currently has 17 episodes available.

Ecom Life with Phil Kiel episodes:

November 30, 2022Ep. 17 | Ecom Life with Phil Kiel - Josh Hedges, beHuman
On episode 17 of Ecom Life, Phil sits down with Josh Hedges from beHuman Agency.
Josh and Phil discuss growing a team, building processes and providing a service to your growing clients.
You can find Josh at:
https://twitter.com/itsjoshhedgess

https://www.behuman.agency/
Phil's links:
https://twitter.com/philkiel

email: [email protected]

helloearthagency.com

consciouslycreative.agency
...more
48min
November 01, 2022Ep. 16 | Ecom Life with Phil Kiel - Kevin Thompson, building an agency
On episode 16 of Ecom Life, Phil sits down with Kevin Thomspon from BOLDR Marketing.
Kevin and Phil discuss the right time to leave your job and build your agency, improving agency culture and refunding clients.
You can find Kevin at:
https://twitter.com/KevinThompsonn

https://twitter.com/boldrmarketing

https://www.boldrmarketing.com/
Phil's links:
https://twitter.com/philkiel

email: [email protected]

helloearthagency.com

consciouslycreative.agency
...more
42min
October 12, 2022Ep. 15 | Ecom Life with Phil Kiel - Agency Update
New brands, new hires and Advantage+ Shopping
Phil's links:
https://twitter.com/philkiel

email: [email protected]

helloearthagency.com

consciouslycreative.agency
...more
16min
October 03, 2022Ep. 14 | Ecom Life with Phil Kiel - Matthew Gattozi and unique content creation for your brand
On episode 14 of Ecom Life, Phil sits down with Matthew Gattozzi from Goodo Studios - a content creation agency which helps brands elevate their visual brand through unique creative production.
Matthew discusses agency lead generation, why you shouldn't use creator marketplaces, and what to do if your looking to use a content creation agency.
You can find Matthew at:
https://twitter.com/MatthewGattozzi

https://www.goodostudios.com/
Phil's links:
https://twitter.com/philkiel

email: [email protected]

helloearthagency.com

consciouslycreative.agency
Join the Foxwell Founders here: https://foxwelldigital.podia.com/foxwellfounders
...more
58min
September 12, 2022Ep. 13 | Ecom Life with Phil Kiel - A new service for the agency
On episode 13, Phil discusses consultancy as a service for the agency.
Phil's links:
https://twitter.com/philkiel

email: [email protected]

helloearthagency.com

consciouslycreative.agency
...more
12min
September 10, 2022Ep. 12 | Ecom Life with Phil Kiel - Alex Cooper and his performance creative agency
On episode 12 of Ecom Life, Phil sits down with Alex Cooper from Oasis Growth Agency - a creative agency pushing the boundaries on performance content for Facebook and TikTok ads.
Alex discusses what has helped them take ideation, scripting and delivery to the next level, plus where he thinks performance creative will go next.
You can find Alex at:
https://twitter.com/alexgoughcooper

https://www.oasisgrowth.agency/
Phil's links:
https://twitter.com/philkiel

email: [email protected]

helloearthagency.com

consciouslycreative.agency
...more
40min
September 09, 2022 Ep. 11 | Ecom Life with Phil Kiel - ABO vs CBO (or not)
Media buying has changed, activity outside of Ads Manager has the biggest impact inside Ads Manager 👇 here's why

We work with brands that spend over $200k per week who use:
- campaign budgets
- lowest cost (zero manual bids)
- dynamic creative testing + post IDs for winners

Don't over think the account setup or the switches we have available, brand + product + creative is what wins.

I know that last point about product + creative isn't new - but we regularly discuss ABO vs CBO, best way to test new creative, cost cap vs bid cap vs New Era cap.

There's brands + media buyers out there who are using that time to improve: brand, product, creative, CX, CRO etc. silently, and they're winning!

Re. the over $200k per week in spend = if big accounts are behaving like this, then so should very small accounts, if you've got $100 per day you don't have room to test manual vs auto bid.
https://twitter.com/philkiel
email: [email protected]
helloearthagency.com
consciouslycreative.agency

...more
7min
September 06, 2022 Ep. 10 | Ecom Life with Phil Kiel - Advantage+ Shopping campaigns
Advantage+ Shopping campaigns! It sounds fancy and like it might solve all of our issues, but is it everything it's cracked up to be? Will this make all media buyers redundant? On episode 010 of Ecom Life, Phil answers these important questions.
https://twitter.com/philkiel
email: [email protected]
helloearthagency.com
consciouslycreative.agency
...more
18min
September 05, 2022Ep. 9 | Ecom Life with Phil Kiel - Agency update
On episode 9 of Ecom Life, Phil runs through a number of recent updates at Hello Earth Agency:
New hires and team changes

AirBnB shoot day

New brands onboarding

Why we've lost some clients this year
https://twitter.com/philkiel
email: [email protected]
helloearthagency.com
consciouslycreative.agency
...more
15min
August 27, 2022 Ep. 8 | Ecom Life with Phil Kiel - Facebook Ad Library review
Phil digs deep into three Facebook Ad Libraries across three DTC cereal brands (think Magic Spoon and you're on the right track!). This episode is best watched on Spotify so you can benefit from watching the video, this recording has also been uploaded to Phil's LinkedIn profile.
https://twitter.com/philkiel
email: [email protected]
helloearthagency.com
consciouslycreative.agency
...more
17min

FAQs about Ecom Life with Phil Kiel:

How many episodes does Ecom Life with Phil Kiel have?

The podcast currently has 17 episodes available.