How does Google work? Matt and Rob dive into how the search engine reads your content and finds your new pages. What can you do to make their life easier and receive more SEO traffic because of it?
What are the steps you should take, to keep your Ecommerce business and website safe from hackers? Is Shopify safer than WooCommerce or Magento? What are the biggest weaknesses of an Ecommerce site?
Why should you pay for an SSL Certificate, for your Ecommerce website? Are some more secure than others? Matt and Rob discuss how SSL and Trustmarks can boost your conversion rate and trust.
How to go International, with your Ecommerce site. How do you target different countries in Google? Country domains, subdomains or subfolders? This episode tells you all that you need to know!
Matt and Rob discuss the issue of Keyword Cannibalization, which most Ecommerce websites experience at some point. How can you stop your pages from competing against each other and pushing you down in the rankings?
Rob and Matt discuss the ups and downs of using JavaScript frameworks on your ecommerce website. Angular, React, VueJS and Ember - What does it all mean and how does it affect SEO?
18 min
About Ecommerce FM
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Talking about Ecommerce, SEO and Digital Marketing challenges facing businesses that sell online. Actionable advice for Ecommerce websites.