Ecommerce Growth

Not too long ago, many thought that eCommerce was just a fad.

But nowadays, eCommerce has clearly created significant opportunities for brands across different industries.

Ryan Maltbie, Founder of Owner at BBQGrills[dot]com, an online retailer of high-quality Outdoor Kitchen Equipment, BBQ Grills, Heaters and Outdoor Patio products, has been ahead of the game for 12+ years, having launched his first eCommerce company when he was 18.

In this episode, I sat down with Ryan to discuss his strategies for growing his current business from $0 to $2 million in one year.

We also talked about:

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

What happens when you launch a successful Kickstarter and want to turn that campaign into a well known brand?

Zach Goldstein, Founder and CEO of Public Rec, an athletic apparel company set out to make comfort that looks good, was asking himself the same question when thinking about making the jump from Kickstarter to shopify and becoming a full time business owner.

We discussed:

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

How do you make soap an irresistible product?

It’s all in the schtick…and the strategy behind it.

I sat down with Drew Cowan, Senior Lifecycle Marketing Manager at Dr. Squatch, an eCommerce brand that sells high-quality organic and natural handmade soap for men, to talk about how Dr. Squatch grew an audience through thoughtful branding and by building a successful omni-channel marketing strategy.

What we discussed:

 For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

Conversion rate optimization is an interesting niche that’s often neglected by eCommerce businesses, but it can have a big impact on your bottom line.

When it comes to CRO, what Justuno, a leading conversion marketing and analytics platform, has to offer may just be one of the most overlooked aspects of eCommerce.

I got to chat with my friend Mat Bingham, Director of Agency Partnerships at Justuno, about how Justuno’s suite helps ecommerce businesses optimize their marketing campaigns and increase conversion rates.

We also talked about:

Learn more about Justuno on their website, visit the Justuno Academy, or email Mat.

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

What should eCommerce businesses focus on in the early stages?

Content marketing, social media, and building an email list are critical to your startup’s success, but they won’t yield any results unless you’ve built a solid product and brand first.

You need to make sure you have something worth talking about.

I sat down with Jackson Cunningham, Founder of Tuft & Paw, a modern cat furniture company that’s been referred to as “the West Elm of cat furniture,” to discuss building an audience, implementing strategies that benefit your business in the long run, and growing your brand with email and affiliate marketing.

We also talked about:

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

Mentioned on the show:

Tuft & Paw is hiring!

Influencer/Affiliate Apps:

SparkToro 

Hey Influencers

Carro

A lot of businesses think of eCommerce marketing as a combination of making their product look amazing, buying more ad space, and selling, selling, selling.

But there’s more to successful eCommerce marketing than that.

I sat down with Lewis Fausett, COO at 7-figure eCommerce brand Patrick Adair Designs, to discuss eCommerce marketing and content strategy.

We also talked about:

Learn more about Patrick Adair Designs here.
For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

Everyone’s looking for an edge in the eCommerce space.

That’s where Klaviyo comes in: there’s nothing edgier than a software platform that helps you constantly test, learn, measure, and optimize, right?

If you’re looking for an email marketing company that helps you deliver more personalized experiences and supercharge your growth, Klaviyo is one of the best.

I got to sit down with Michael Lawson, data scientist at Klaviyo, to discuss automation, analytics, and the data science behind Klaviyo’s best features.

We also talked about:

Learn more about Klaviyo and their features here.

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

One of the best parts of my job is working with creatives-turned-entrepreneurs to help them accelerate their brand growth.

And I get really pumped when I’m able to help them become more attractive to larger companies looking to buy.

I got to sit down with one of the most creative creatives I know, Ryan Gruss, Founder and CEO at The Loop Loft, to discuss his journey from Atlantic Records to founding his own business and everything he’s learned on the way.

We also talked about:

Learn more about Loop Loft on their website, Instagram, or Facebook.

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

Mentioned on the show:

LANDR

The 4-Hour Workweek

All You Need to Know About the Music Business

Delivering Happiness: A Path to Profits, Passion, and Purpose

The Personal MBA: Master the Art of Business

Edison 

People aren’t going to retail stores as much as they used to.

That’s been true for a while, but it’s especially true during a global pandemic.

Because of that, the e-commerce space is growing. How will it continue to change, and what does that mean for your advertising, sales, and creative?

I sat down with Arturo Villalobos, Founder of Salvo Media, a full service digital marketing agency, for his insight into maximizing content and producing creative that drives sales.

We also talked about:

Find Arturo on LinkedIn, send him an email, or visit his website for more info.

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you’re an e-commerce company looking to increase store revenue, accelerate brand growth, and unlock hidden profits through email marketing, QuaGrowth’s got you covered.

And we started a podcast to prove it.

In this introductory episode of Ecommerce Growth, Kelsey Khors, a producer at Sweet Fish Media, interviews Jason Boehle, founder of QuaGrowth and host of Ecommerce Growth, about what led him to start a podcast for his company.

They also discuss:

Find Jason on LinkedIn, send an email, or chat with QuaGrowth for more info.

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.