Have you ever felt a rush of confidence when you see that countless other people have bought or loved a product you’re looking at? That powerful feeling is called social proof. In this introduction, we’ll explore how social proof has evolved from simple star ratings and comments to real-time signals that feel more authentic, immediate, and exciting. By listening this section, you’ll learn about traditional social proof, why it matters, and what led us toward more dynamic, “live” social validation. Ready to discover the first steps of this fascinating shift? Let’s go!
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