Create If Writing

Ed Cyzewski on Hybrid Publishing – 010


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Special thanks to Josh Mills of Unbroken Light for the podcast music!

In these days of publishing with so many viable options, how do you decide if you should pursue commercial (traditional) publishing or publish independently? Or should you think about hybrid publishing?

(Note: There is hybrid publishing in the sense that agencies or publishers are doing a sort of half-commercial, half-indie publishing, but I am using it here in the sense of doing BOTH traditional and indie publishing.)

You will NOT get an answer for that question in this episode with Ed Cyzewski. What you WILL get is an inside look at his experience as a hybrid author. Among others, he has commercially published Coffeehouse Theology and A Christian Survival Guide as well as Pray, Write, Grow and Creating Space independently. He has an active blog and shares great content (as well as humorous quips) on Twitter. Do join his email list, if for nothing other than his pet rabbit. (You'll see.) Go stalk him. Tell him I sent you. 

Some of My Favorite Posts from Ed: 

Are Independent Authors Just Control Freaks with Issues? 

Why You Should Join the Book Lovers Email List (<- MY title, not his)

When Commercial Christian Publishing Was Bad for My Soul

At a Glance

Writing about what you really care about helps you find readers who can get on the same page.

Blogs so often evolve as YOU evolve. That's okay!
Your blog writing can be a great place for discovering what your readers want to read.
With traditional publishing, often you have a year to prove yourself and if you don't make the sales, you can be considered damaged goods. This (clearly) comes with an enormous amount of pressure.
Even the tactics that publishers will use to promote books (WHEN they use them) won't work for everyone.
A lot of the things that you might think will help you sell books will NOT. In Ed's first experience, interviews in magazines, on radio spots, and media tours sold very few copies.
The secret is to be relentlessly helpful and make lasting connections.
Your email list should be about authentic connections and establishing relationships with your potential readers.
Prayer and writing often involve similar steps and can develop one another, becoming a life-giving cycle. (More on that in his book Pray, Write, Grow!)
Writing is a gift, but also a marketable skill. Carve out the writing time and keep shifting things in your life to keep the creative life up. Don't necessarily do this by taking away your financial safety net!

Quotable and My Big Takeaway: 

"You can't afford to NOT independently publish and make all your mistakes first."
Relevant Links
Write, Publish, Repeat by Sean Platt and Johnny B. Truant
Your First 1000 Copies by Tim Grahl (find his site HERE)
Falling Upward by Richard Rohr
The Examen App
What I want to know from YOU:
How did this conversation affect your desire to publish traditionally or independently? What has your experience been with either? Let me know in the comments!

The post Ed Cyzewski on Hybrid Publishing – 010 appeared first on Create If Writing.

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Create If WritingBy Kirsten Oliphant

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