EE Voice

Since 2000, the Edelman Trust Barometer® has measured attitudes about the state of trust and credibility in business, government, NGOs and the media worldwide.

The annual Edelman survey’s results often confirm, sometimes surprise and always motivate us as internal communicators – and this year is no different. The 2019 report shows profound changes in the perception of employer-employee contracts, a finding that holds special significance for internal communicators.

In this episode of EE Voice, we talk with Tamara Snyder, who heads up Edelman’s Employee Experience Team, about the shift in employee mindsets revealed in their latest report. (Tamara’s a bit of a rock star in our EE Voice podcast world, as this was the third time she’s been on the show.)

Listen in as Tamara digs beneath the surface of this year’s Edelman report to help us understand why it’s more relevant than ever for internal communicators. You’ll learn:

In today’s business climate, this is a critical conversation for any organization. Don’t miss it!

The post Episode #34: 2019 EDELMAN TRUST BAROMETER: WHY THE EMPLOYER-EMPLOYEE CONTRACT MATTERS MORE THAN EVER appeared first on FIR Podcast Network.

Shel Holtz knows internal communications, and he knows where it’s headed.

A 40-year industry veteran, communications director for Allergan and Mattel, consultant, speaker, blogger, author, fellow of three of the world’s most prominent communications industry associations and, if that weren’t enough, co-founder of the FIR Podcast Network, Shel is something of an expert on the topic.

Who better to kick off our first podcast of 2019? If anyone can predict the future of internal communications, it’s Shel. His crystal ball is one of the most accurate we know.

In this very special episode of EE Voice, we chat with Shel about the seven key forces shaping our profession this year and beyond. Listen in and learn about the growing:

The New Year promises to be a pivotal one for internal communicators. Be one of the first to hear all about it.

The post Episode #33: SHEL HOLTZ ON THE SEVEN KEY FORCES SHAPING INTERNAL COMMS appeared first on FIR Podcast Network.

Eric Schnure is the consummate storyteller. A former White House speechwriter for Vice President Al Gore with 20 years of experience counseling executives on messaging, Eric knows how to tell a great story. He also knows what makes storytelling such a powerful internal comms tool.

We’d gladly spend an afternoon sipping tea (or something stronger) on the porch with Eric, but we settled for a visit to the EE Voice virtual HQ for our last podcast of 2018. Of course, he launched right in with two stories from his White House days (okay, we asked), then reminded us that storytelling is “not just spinning a yarn.”

“I could stay here with you all day telling stories,” he said, “but it might not move the ball forward in any constructive way other than we may have a really entertaining day, which will only make tomorrow busier.”

In this episode of EE Voice, we talk with Eric about how to construct a compelling story, how to foster a storytelling culture in the workplace and how to get leaders more comfortable telling stories. Tune in and learn:

It’s a fascinating and informative conversation with one of the best storytellers we know. Enjoy!

The post Episode #32: STORYTELLING: A CONVERSATION WITH ERIC SCHNURE, FORMER WHITE HOUSE SPEECHWRITER appeared first on FIR Podcast Network.

What’s a leader to do in the age of distraction? How does the C-suite stay connected when they’re competing with Twitter for their team’s attention? How do leaders provide authenticity, transparency and directness that employees crave? One word: video.

It’s one of our most provocative topics in internal comms these days, mainly because of the anxiety it often provokes in even the most seasoned leaders. So to explore it, we sat down with Sonia Fiorenza of SocialChorus, a workforce communications platform we’re proud to call a sponsor.

In this episode of EE Voice, we talk with Sonia about how to use video to create authentic and impactful exchanges between leaders and employees. We discuss what makes video a great channel for leaders and the three essential elements of an effective leadership video.

View larger video infographic image. 

Tune in and learn:

BONUS: We’ll tell you how to get your own copy of the SocialChorus guidebook, “How to Make Video Like a Boss.” It’s an easy and thoroughly entertaining must-read for today’s internal comms professionals. Listen in to get all the details.

The post Episode #31: Helping leaders connect (via video) in an impossibly connected world appeared first on FIR Podcast Network.

Hurricanes, floods, earthquakes and other natural disasters can wreak havoc on business. They can keep employees out of work, customers and clients in the dark and offices closed for days on end. That’s why it’s so important to have a solid crisis response plan. And the time to start one is now.

With Hurricane Michael and another superstorm season upon us, we wanted to share some lessons learned from a past one – Hurricane Sandy. Because beyond its epic size and cost, Sandy was also an object lesson in crisis communications.

In this episode of EE Voice, we recount our experiences handling crisis communications for PepsiCo during Superstorm Sandy. We we living the hurricane (see photo of the tree that fell in Sharon’s yard) and managing the communications as well. Tune in to hear what to do before, during and after a crisis, and how to put together a crisis communications plan that puts you in as much control as possible.

You’ll learn how to:

Superstorm Sandy not only taught us how to work together across multiple locations, it reinforced our bond as a team. Listen in to get all the details.

The post Episode #30: Keeping calm in the storm: Employee comms during natural disasters appeared first on FIR Podcast Network.