In this podcast episode of Effective Church Marketing, Ethan Medders shares effective, budget-friendly online marketing strategies for churches in 2024. He outlines the importance of setting up a Google My Business listing, which aids local visibility. Ethan also emphasizes the significance of maintaining a consistent social media presence and utilizing video content. He advises churches not to undermine the power of regular email newsletters and to improve website SEO for better search engine rankings. He further discusses hosting free online events, partnering with local businesses, and encouraging testimonials. Finally, he recommends free online tools such as Canva, Mailchimp, Buffer, and Hootsuite for data management and content creation. The podcast inspires churches to take several small steps for a substantial, cost-effective online impact.