EGO NetCast
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EGO NetCast episodes

  • Amplifying Good Stories on the Internet

    Yesterday I watched the documentary, Bombshell: The Hedy Lamarr Story. It was a fascinating story about an actress who was an inventor. If you are using a Wi-Fi network in order to listen to this episode on your mobile, or reading the show notes, you should send a mental thank-you note through the airways to Hedwig Eva Maria Kiesler. After watching the documentary, I wondered how the U.S. Navy could miss the opportunity to use her invention of a secure radio guidance system.

    I then got thinking about the dangerous situation regarding the freedom of speech on the net, and how forces are trying to control, regulate and even doing a shutdown of the whole system.

    As a food for thought, I want to end with Rand Fishkin’s post, The Tyranny of Optimizing for Amplification.

    Show notes:

    • Bombshell: The Hedy Lamarr Story - Zeitgeist Films
    • How actress Hedy Lamarr’s WWII military invention was torpedoed by the US Navy - The Times of Israel
    • The brilliant mind of Hollywood legend Hedy Lamarr - PBS NewsHour
    • NetBlocks tool tracks cost of internet shutdowns - Index on Censorship
    • KeepItOn - Access Now
    • Freedom on the Net 2018 - Freedom House
    • Truth in Media
    • Blogger’s Dilemma - Cox and Forkum
    • WTFact and #FactsMatter hoodies by Britannica - Teepublic
    • “Just the facts, ma'am” - Dragnet
    • Episode 60 (8 minutes) was recorded on January 3, 2019, by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions.

      9 min
    • The Backpack for Podcasters

      I will start out with saying that I am giving myself the flexibility of the time zone stamp of the recording and publishing of an episode, in order to stay on track. I am located in the Central European Time zone, but I am often working according to the Eastern Standard Time, giving me a buffer of 6 hours. If I want to stretch it, I could include American Samoa into the game, and add 3 more hours to my daily worklife. ;)

      I want to make a correction to the previous episode. I mixed up Amy Peikoff’s news sandwich and started out with the bad news, then the good news item, and ending with another bad news. It should be two good news ideas (the bread), and only one bad piece, sandwiching it between the two pieces of ”bread”…

      I am including screen dumps from the recording of this episode, using the new Backpack Studio app. With this app, I will be able to record the solo shows in an easy way. I learned about this app from listening to Libsyn’s official podcast. Back then it was called Boss Jock Studio. I will talk more about this app in future episodes, telling you about my experiences with the new app, features, etc.

      Show notes:

      • Backpack Studio app
      • Libsyn’s offcial podcast, The Feed, episode 121 (listen to the answer to my question, around timestamp 22 minutes).
      • Backpage Studio - Instagram
      • Ed Filowat - Twitter
      • Soundsnap - “tea kettle”
      • Episode 59 (11 minutes) was recorded on January 2, 2019 (American time! ;) ), by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions.

        12 min
      • My 3 Words for 2019

        My three words for this year are:

        • Walk
        • Talk
        • Gather
        • I will talk more about my words during the year. You could listen to the 8th episode of Presentation (Skills) in Plain English podcast regarding my process of picking these words. The episode will be published on January 11. For the origin of the meme, read Chris Brogan’s post, My 3 Words for 2019.

          Amy Peikoff’s news sandwich segment, and Joakim Jardenberg’s ”One Thing Today” (”En Sak Idag”), have inspired me to start a daily podcast during 2019. My goal is to publish a short solo episode everyday. It could be a quick thought, comment on a news item, etc. Please give me tips on sources for news items, commemorations of historical events, and international holidays.

          Call to Action:

          • EGO NetCast support page
          • Ideas on how participate in this venture? Tweet to: @Lyceum
          • Questions: #AskLyceum
          • Please give me suggestion on hashtags!
          • Episode 58 (9 minutes) was recorded on January 1, 2019, by podcaster, Martin Lindeskog, with Backpack Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank a mug of Nilgiri black tea from Indiska Thé & Kaffe Magasinet, Gothenburg, Sweden.

            10 min
          • Shout-out to Fellow Authors, Podcasters, and Tea Drinkers

            This solo episode is a shout-out to fellow authors, podcasters, and tea drinkers! A comment on my first book on tea, “knocked” me down for a bit. I am back up now, contemplating on how I will find the “first, ten” and the smallest viable audience.

            Show notes:

            • 00 Just in Time for a Break
            • 00 Karin Hoegh
            • 01 Martin Lindeskog’s author page on Amazon
            • 01 The Perfect Cuppa - Tea Sketches podcast
            • 02 Carina Ridenius
            • 02 Presentation (Skills) in Plain English podcast
            • 03 Seth Godin on The Tim Ferriss Show
            • 03 Audible - EGO NetCast
            • 03 This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin
            • 03 Conversation Marketing: How to Be Relevant and Engage Your Customer by Speaking Human by Kevin Lund
            • 04 Boss Jock / Backpack Studio app
            • 04 Tim Sinclair - Ringr
            • 04 Colin Gray - Alitu
            • 04 Haiku Deck
            • 05 Podcast conference ("Kommunikation med podcast”) in Stockholm, Sweden
            • This episode (6 minutes) was recorded on November 4, 2018, by podcaster, Martin Lindeskog, with Boss Jock Studio app, lavalier microphone provided by Podconsult's boutique, and SnapRecorder portable recording booth. Post-production through Auphonic. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank Yellow Label black tea blend by Lipton.

              7 min
            • EGO Search on Carina Ridenius of PIK Presentation Technique

              In this episode you will learn how Carina Ridenius took skills from her former profession as an opera singer, and turned them into a new career path. Carina is sharing some great search engine tips. She wears her considerable knowledge lightly, and she is eager to teach her students on how to get a message across during a presentation, through direct communication. During our conversation, we had to spill the beans regarding a future venture…

              Show notes:

              • 00 EGO search on ”Carina Ridenius” on Google (1530 results)
              • 01 PIK.nu
              • 01 Sveriges Talare (”Sweden’s Speakers”) - Carina Ridenius
              • 01 Skillspartner - Carina Ridenius
              • 02 EGO search on ”Carina Ridenius” on DuckDuckGo
              • 02 Carina Ridenius on CreativeMornings
              • 03 EGO blog post on Blogspot
              • 04 Carina Ridenius on Opera.Standford.edu
              • 07 Archive dot org
              • 08 Tea Book Sketches on Instagram
              • 11 Tweet on podfading - Libsyn
              • 14 Amy Cuddy’s TED talk
              • 14 Presence: Bringing Your Boldest Self to Your Biggest Challenges by Amy Cuddy
              • 15 Tea Book Sketches
              • 16 Tata Global Beverages
              • 17 Hot chocolate
              • 22 ”Ask Jeeves”
              • Links and resources:

                • PIK Presentationsteknik AB - PIK.nu
                • Carina Ridenius on Instagram
                • Carina Ridenius on Facebook
                • Carina Ridenius on LinkedIn
                • Carina on Twitter
                • Get Amy Cuddy's book, or some other audiobook for free, by using my referral link to Audible.
                • This episode (24 minutes) was recorded on August 24, 2018, by podcaster, Martin Lindeskog, with Ringr app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank a mug of Tetley’s extra strong black tea blend from The English Shop, Gothenburg, Sweden.

                  25 min
                • Just in Time for a Break

                  As I am in the process of publish my first book on tea, I plan for launching a tea party, a late summer break, and a kick-start of a new career path as an author and a guide on how to make the perfect cuppa.

                  I have created an account on CreateSpace and I have ordered 10 International Standard Book Numbers (ISBN) from the National Library of Sweden. I will order a small print-on-demand batch from a local printer in Gothenburg. When I have a copy of the hardcover book in my hand, I will take some time and celebrate. I got very inspired by the episode, Taking Breaks, of Creative Minds podcast.

                  This has been a long journey from tinkering on the topic, writing, and self-publishing the book. And now it is time to think about the launch and marketing of the book. After I had published the latest blog post, Remembering the Copper Pot, I watched a webinar with Tim Grahl. I had bought his first book, Your First 1000 Copies, around the same time (2013) I got the idea to write a book on tea. I am now going through Tim’s course, Launch a Bestseller.

                  For your information, I have the following individuals in the pipeline as future guests: Carina Ridenius, Brian Phillips, and a follow-up conversation with Jon Ferrara.

                  I have come to the conclusion that I will shoot for at least one episode per month of this podcast, as I am involved in so many other podcasts at the moment (Aviani, Hemberedskap, Management Studio, MenyPodden, Pen Meets Paper, Produktivitéet, PoddRadio), as a host, co-host, and a producer.

                  With that said, and to show that I have a Message, I am planning a new podcast together with an individual, working in an industry that could be interesting for my fellow podcasters and other content creators. I will never stop learning, so I will also start another podcast on tea.

                  Talking about learning, I am eager to learn more about tea, but I am not sure that I will become a tea sommelier, or tea master in the near future… I am planning to take some more courses, e.g., by Being Tea, and participate in tea tastings. I will become a member of the American Specialty Tea Alliance.

                  My goal is to visit different tea plantations in North America, and other places around the world. I will visit Sweden’s second tea plantation (Greta’s tea) in the making later on this moth, and I want to visit Camellia Sinensis Gotland in the near future.

                  I want to end this episode and ask you to visit the support page on EGO NetCast and if you want to keep learning, get a free audiobook from Audible:

                  Audible is offering a free audiobook of your choice and a free 30-day trial membership. Just go to audibletrial.com/egonetcast and choose from over 180,000 audio programs – download a title free and start listening.

                  I recommend you to check out Never Stop Learning Stay Relevant, Reinvent Yourself, and Thrive, by Bradley Staats. Please, see the response by the author to my tweet:

                  Show notes:

                  Future guests

                  • Carina Ridenius, PIK.nu
                  • Brian Phillips, Individual Rights and Government Wrongs
                  • Jon Ferrara, Nimble
                  • Links and resources

                    • Tim Grahl - Book Launch
                    • Suzette Hammond - Being Tea
                    • American Specialty Tea Alliance
                    • Audible
                    • This episode (18 minutes) was recorded on August 8, 2018, by podcaster, Martin Lindeskog, with Boss Jock Studio app, IK Multimedia iRig Mic Cast podcasting microphone, PreSonus HD7 professional monitoring headphones, and SnapRecorder portable recording booth. Post-production through the podcast maker, Alitu. Notes written in Ulysses app. Bumper and jingle by Jim Jonsson, JTunes Productions. Undersigned drank East Frisian black tea blend from Indiska Thé & Kaffe Magasinet (Indian Tea and Coffee Store) Gothenburg, Sweden.

                      19 min
                    • EGO Search on Sandra Aviani of Aviani Boudoir Boutique

                      In this episode you will learn how Sandra Aviani's passion for lingerie started from a personal experience as a customer. Sandra has created an unique atmosphere in her shop, and she is helping her customers to have a special moment in a comfortable way. Have you searched online and visited bricks-and-mortar stores, in order to find the perfect bra for your body? Sandra will guide you around in the underwear jungle! Listen to her plans for the future!

                      Show notes:

                      • 00 Charlotte Stengafvel
                      • 00 BNI
                      • 00 Podcasting Meetup
                      • 01 EGO search
                      • 01 EGO Search on Addy Saucedo of The Podcaster Planner
                      • 02 Google My Business with 5 star reviews
                      • 03 Chris Brogan - customer experience
                      • 03 Boudoir
                      • 04 Aviani on Twitter
                      • 04 Aviani Boudoir - underwear videos
                      • 04 Mc Alson - Instagram photo of my boxer shorts
                      • 09 Word-of-mouth marketing
                      • 21 Rich Dad Poor Dad by Robert Kiyosaki
                      • 23 Bra = good(ish) in Swedish
                      • 24 The Franchise King - Joel Libava
                      • 24 Aviani, Gothenburg, Sweden - showroom and boutique
                      • 25 Aviani.se
                      • 25 Aviani on Instagram
                      • 25 Aviani on Pinterest (Lingerie Closet)
                      • 26 Exclusively Selected Lingerie - Aviani Tumblr blog
                      • 26 Aviani on Facebook (Aviani Shop)
                      • 26 Aviani web shop and blog
                      • 29 min
                      • Call for Help and Call to Action

                        The future of podcasting is here and now! Time flies… It is now about six months since I published an episode. It is six months until the book fair in Gothenburg, Sweden. I am celebrating my name-day, with informing you about my upcoming birthday. This solo episode is a call for help, as I am entering a new career phase as a self-published author, in the near future.

                        During this show, you will hear plenty of shout outs and call to actions.

                        Show notes:

                        • 00 The Future of Podcasting (August 24, 2017)
                        • 00 Followup Conversation with Maria Dolores (September 30, 2017)
                        • 00 Gothenburg Book Fair (September 27 - 30, 2018)
                        • 01 Name-Day (March 27)
                        • 01 My birthday on May 25
                        • 01 About Martin Lindeskog
                        • 01 EGO NetCast podcast
                        • 02 Menu podcast (MenyPodden)
                        • 02 Productivity + tea podcast (Produktivitéet)
                        • 02 Penn Meets Paper podcast (Penna Möter Papper)
                        • 02 Interview with Kate Dmitrieva from Benu Pen
                        • 02 Home preparedness podcast (Hemberedskap)
                        • 03 Management Studio podcast
                        • 03 Kimchi
                        • 03 Percolation
                        • 04 International Podcast Day
                        • 05 First forthcoming book on (black) tea
                        • 05 Stand-in for a BNI member (Instagram photo)
                        • 06 Business Network International (BNI)
                        • 07 Robert Kiyosaki’s Cashflow game
                        • 07 Precious metals, e.g., gold and silver
                        • 08 Tea Book Sketches - The Process of Cultivating a Tea Book
                        • 09 Jingles by Jim Jonsson of JTunes Productions
                        • 09 X.ai
                        • 09 Boss Jock Studio
                        • 10 IK Multimedia iRig Mic Lav compact lavalier microphone for smartphones and tablets (two-pack) (affiliate link)
                        • 10 Ringr (referral link)
                        • 10 EGO Interview with Tim Sinclair
                        • 11 Conference calling is here! - Ringr blog
                        • 11 Auphonic (donate credits)
                        • 12 The Feed podcast
                        • 13 Spext
                        • 14 Ferrite recording studio
                        • 14 Hindenburg journalist
                        • 16 Exactly How To Find A Life-Changing Mastermind Group (6 Huge Mistakes To Avoid) Ep 82 - Courage & Clarity podcast
                        • 16 Fizzle (referral link)
                        • 16 Finish the First Book on Tea
                        • 17 Thank-You Note
                        • 17 The Mastermind Group will Not Fizzle Out
                        • 17 Empower California
                        • 18 Gothenburg Podcasting Meetup - GOT Poddradio
                        • 19 Shipping Podcast
                        • 20 Course on Anchor by Ileane Smith (affiliate link)
                        • 21 Making the Brand podcast by Chris Brogan
                        • 21 Making a Book, Blog or Podcast? Start Here! - Fizzle Show
                        • 22 Minimalist Baker: The Secret To Building A Rock Solid Brand With Dana Shultz
                        • 23 Shawn Smith
                        • 23 EGO Search on Addy Saucedo of The Podcaster Planner
                        • 25 The Podcaster's Life with Alexander Laurin
                        • 26 Ask Win
                        • 26 Thanks to Commit Action
                        • 28 Karin Hoegh - SolopreneurCast
                        • 29 Speed up your podcasts for more efficient listening - Lifehacker
                        • 29 Overcast
                        • 30 EGO NetCast - Support page
                        • 31 GoldMoney
                        • 31 Southern New Hampshire University
                        • 33 Crowdfunding campaign page for Tea Book Sketches
                        • 33 Big Mac celebrating 50 years
                        • 33
                        • 1 hr
                        • Followup Conversation with Maria Dolores

                          This episode is a followup conversation with Maria Dolores. I interviewed Maria Dolores the first time on October 2, 2016. The interview was recorded during the book fair in Gothenburg, Sweden.

                          I recorded our conversation with IK Multimedia iRig Mic Lav compact lavalier microphone for smartphones and tablets (two-pack) and the Boss Jock Studio app. I did the post-production wtih Auphonic (donation link).

                          In the news:

                          Neo-Nazis and anti-fascists clash in Sweden on Yom Kippur - Deutsche Welle

                          Gothenburg neo-Nazi demonstration ends after hours of unrest - The Local

                          Sweden’s literati wrestle with the far right - Politico

                          14 min
                        • The Future of Podcasting

                          [Editor's note: Please check out the blog post for the editorial cartoon by John Cox & Allen Forkum, Instagram photos, and my tweet.]

                          After doing some introspection, listening to fellow podcasters on different topics (e.g., hobby versus indie podcasters, and so called procasters / mainstream media radio broadcasters), and checking my book plan, I have decided to mix it up a bit and test a new podcast format and I will develop my workflow, over a period of time.

                          This post has percolated for a couple of days, so I want to say cheers to the attendees at the podcasting conference, Podcast Movement.

                          As my thoughts on the future on my podcasting have been sinking in and I have "chewed" on the challenges with the workflow of EGO NetCast, I stumbled upon a transcription service called Trint, thanks to Fizzle's blog post (10 Killer Links for Entrepreneurs in 2017) for Fizzle Show podcast, episode 226.

                          After I have finished tinkering and pondering, I have to catch up with the backlog of my guests provided by PodcastGuests.com.

                          • Avery Breyer - planned for the month of July.
                          • Ash Said It - planned for this month, August.
                          • In the pipeline:

                            • A follow-up conversation with Ileane Smith. Read her post, The Future of Blogging.
                            • An EGO Search on Jenn Herman of Jenn Trends. Read Jenn's post, Which Instagram Metrics Really Matter?
                            • An EGO Search on StargatePioneer of Better Podcasting. Listen to episode 93, Embracing Emerging Internet Trends.
                            • Through the grapevine:

                              • A guy who picked my brain in a positive way asked me about the optimal length of a podcast. He will launch his podcast in September.
                              • I have become Nita Silverspjuth’s web PT, and she will launch her podcast, Management Studio (in Swedish), in September.
                              • I am working with a couple of members of the Swedish Civil Protection Association, in Gothenburg, as they will start their own podcast on the notion of being prepared for 72 hours…
                              • In November I will talk about the future of podcasting regarding new technologies, trends, and the potentialities for the podcast industry, at a podcast conference in Stockholm. The talk will be for 40 minutes with 5 minutes for Q&A. The target audience is communication professionals (marketing managers, public relation officers, etc.)
                              • Shout out to:

                                • Addy Saucedo - The Podcast Planner
                                • Alexander Laurin - The Podcaster’s Coach
                                • Karin Hoegh - PodConsult
                                • Joel Comm’s post, The One Secret to Success, and video, 5 Simple Steps to Podcast Success.
                                • Win Kelly Charles - Butterflies of Wisdom
                                • You could say that this is the tangram puzzle of podcasting!

                                  Call to action:

                                  • Get Adrienne Graham's book, No, You Can't Pick My Brain: It Costs Too Much. [Editor's note: Affiliate link.]
                                  • Subscribe to my newsletter, Lyceum Bulletin.
                                  • Record with Ringr.
                                  • Listen to the monitoring headphones by PreSonus.
                                  • Check out the updated netcasts page with resources. What have I missed?
                                  • Related: My posts, I Have a Message and Independence Day.

                                    32 min

                                  About EGO NetCast

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                                  Martin Lindeskog is conducting interviews with artists, authors, business minded individuals, entrepreneurs, philosophers, etc. I am answering your questions on business philosophy, new media, and…