A data quality assessment is not just about finding errors, but about measuring their impact on various business processes. Yet in the absence of a comprehensive methodology, measuring data quality remains an elusive concept. In this episode of The Learning Curve, data quality guru Arkady Maydanchik will provide some insights about the process and practical challenges of data quality assessments. He'll overview the systematic treatment of various data quality rules and discuss the process for building a data quality scorecard. Webcast duration is just 20 minutes.