Shikha Kapoor, a product leader at Meta. We explore the intersection of AI innovation and user experience, discussing the challenges and opportunities within big companies, such as Google and Meta, and the strategies for success in the field of AI. Join us as we uncover the importance of clear communication, long-term vision, and the entrepreneurial mindset in navigating the world of AI and product management. Whether you're an AI enthusiast, a product manager, or simply curious about the future of technology, this episode is packed with valuable insights and inspiring career stories.

[09:18] Juggling the dynamics of entrepreneurial hustle while shouldering responsibilities within a large corporation.

[11:07] Emphasizing the importance of understanding both customer needs and the evolving technology landscape.

[15:14] Balancing a firm long-term vision with flexible short-term approaches, and the significance of effective stakeholder communication.

[19:48] Navigating the job market from the perspective of an aspiring entrepreneur.

[21:37] Playing the long-term game by building relationships, securing internal sponsors, and seeking guidance from mentors.

[24:35] Exploring the exciting potential of AI in automating various aspects of work.

[28:29] Driving impact by being both innovatively driven and adaptable.

[31:58] Developing a strategic approach for career progression through entrepreneurship.

So, get ready to elevate your knowledge and perspective in the exciting world of AI and product management.

Shikha's LinkedIn

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⁠Delaney’s AI Consulting⁠⁠⁠⁠⁠

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Aleric Heck, the owner of the fastest-growing business in Austin, Texas, and a prominent figure in the world of YouTube advertising. Aleric discusses the incredible success of his strategy, where returns cover fees and initial contracts transition to month-to-month arrangements, and shares invaluable insights into omnipresent retargeting services, YouTube advertising, and the power of targeting specific audiences.

Free Full 19-Page YouTube Ad Strategy PDF

Aleric's Website

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Greg is the CEO and co-founder of Bloom Nutrition. We dive into the world of influencer marketing as we discuss the importance of working with multiple influencers, considerations for audience size and demographics, and the need for scalability. Greg shares his insights on allocating budget towards influencers for better results and the significance of testing and simplicity in marketing. We also explore the challenges of converting influencers in the fitness space and exciting new developments in the industry, such as TikTok shop and the psychology behind consumer buying decisions. Tune in as Greg reveals the strategies that propelled Bloom Nutrition to become a top-selling supplement and their successful expansion into retail. Plus, don't miss his invaluable advice on building relationships, adapting to a dynamic landscape, and much more.

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⁠Bloom Nutrition⁠

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⁠Mari's Instagram⁠

⁠Greg's Instagram⁠

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⁠Greg's LinkedIn⁠

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Delaney’s AI Consulting⁠⁠⁠⁠

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Yu-Kuan Lin is the Head of Product at Facebook. He shares his insights from working at Google, building a startup, and helping mid-range companies grow. Discover how cultural understanding and problem-solving played key roles in the success of Google Maps in China. We also explore technology migration, storytelling in big tech, and the transition from working at a large company to starting a zero-to-one business.

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Jod Kaftan is the Head of Design at Oracle's renewable energy department, shares his fascinating journey and expertise in organizational design and design thinking. We uncover the crucial role of design in solving customer problems, driving innovation, and transforming organizations. From the importance of empathetic leadership to the emerging field of design strategy, we dive deep into the world of design and its impact on various industries.

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Anish Kannan is a visionary and leader who played a pivotal role in bringing Amazon's Alexa devices to market. Join us as we explore the tactics and tools for product strategy, the challenges faced in building revolutionary products, and the importance of effective team leadership. We'll also be diving into Anish's insights on interviewing, customer communication, and how to navigate the ever-changing landscape of product management.

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Emily McDonald is a scientist, coach, consultant, speaker, and creator. She holds bachelors & masters degrees in neuroscience and has spent the last 4+ years researching neuroplasticity, learning & memory. She teaches and creates content about mindset, neuroscience & spirituality to her 400k+ followers on social media. Her mission is to educate and empower others to master their minds, so that they can become the master of their lives. From creating a life you love to manifesting success and forming valuable partnerships, we uncover the tools and tactics needed to elevate your life and career.

⁠⁠⁠Emonthebrain⁠

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⁠Emily's TikTok⁠

⁠Em on the brain! - YouTube Channel⁠

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Navid Momeni is the CEO of SalesGuru Global and author of the best-selling book, How to be a Sales Master. In this episode, Naveed shares his insights on the often misunderstood world of sales, exposing the misconceptions perpetuated by movies and social media influencers. We delve into the keys to successful sales, from understanding the industry to speaking the language of your potential clients. Navid's expertise in scaling and bootstrapping a sales process within an organization provides our listeners with valuable tips they can immediately implement in their own lives and businesses. We explore the importance of market and product validation for startups, along with the need to identify your ideal customer profile and customize your outreach. Navid's passion for sales shines through as he encourages entrepreneurs to ask provoking questions and emphasizes the power of phone conversations in an era dominated by digital communication.

[00:11:17] Customized messaging is crucial for sales success.

[00:15:01] Addressing problems? Schedule a call, share info.

[00:17:25] Beware of salespeople damaging reputation and company.

[00:20:52] Ask questions, create a strategic outcome, validate prospect's needs.

[00:26:18] Start emails by highlighting the problem your product solves.

[00:29:05] In the consulting industry, help businesses in 5 minutes.

[00:32:16] Phone calls are vital; email/LinkedIn messages are inefficient.

[00:36:25] Listen and acknowledge objections to close sales.

[00:37:28] Surprise customers with unexpected success stories and meetings.

[00:41:32] Limited time to understand someone's problems.

[00:46:01] Ask affirming questions and tie them back to the problems.

[00:47:23] Valuable tips for product demos with a customer-focused approach.

Get ready to take your sales skills to new heights as we dive into this enlightening conversation with Navid Momeni.

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Sales Guru Global

Navid's LinkedIn

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Chelsea Haines is the CEO and founder of The Gut Health Agency. In this episode, we explore the importance of listening to our bodies, overcoming trauma and stress, and optimizing our gut health for a thriving life. Chelsea also shares her personal journey, her expertise in building a successful business, and practical tips for those embarking on their own wellness journey.

Chelsea Haines Coaching

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Orpheus Mind Technologies⁠

Orpheus Mind Technologies⁠' Instagram

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Brent Rudewick is the head of product for Adobe's revolutionary Workfront product. With a strong background in marketing optimization and a passion for technology, Brent has played a pivotal role in creating millions of dollars of new value at Adobe. As we dive into our conversation with Brent, we'll explore the intricate steps involved in content creation and delivery, the significance of metadata, and the power of aligning your product with customer needs. We'll also uncover Brent's fascinating career journey, which started in the food industry and led him to the software world.

[00:05:04] Workfront, a leading collaborative work management solution catering to enterprises and marketing teams.

[00:07:47] Strategies for Effective Content Marketing.

[00:11:54] The impact of 2020 on work culture and the rise of online tools for efficiency.

[00:16:33] Marketing Optimization and Technology Management: Transitioning to Workfront.

[00:20:27] Secrets of Success Across Multiple Industries.

[00:21:05] The Limitless World of Tech: Imagination as the only constraint.

[00:25:17] The Crucial Role of Subject Matter Expertise and Trust.

[00:28:37] Key Advice about Proactivity, Curiosity, and Consistency.

[00:33:55] Engaging with Executives and Understanding Their Priorities.

[00:35:40] The Power of Effective Storytelling and a Strong Work Ethic.

[00:39:40] The Value of Asking Important Questions.

[00:42:15] AI Integration in Workframe

[00:44:35] Navigating the Future Landscape: Customer-Centric Approach, Reacting to Competitors, and Resource Allocation.

[00:48:09] Embracing Uncertainty, Self-Discovery, and Overcoming Fear.

Brent's LinkedIn

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