Dan Fradenburgh is a seasoned commercial real estate partner who specializes in offering CRM, online web funnels and applications, and social media marketing for mid-to-large commercial real estate property focused sponsors. He is currently serving as the CTO at Lorren Capital in Wichita Falls, TX, where he oversees technology and promotions. As the founder of FunnelFixing.com, Dan leads a full-stack CRM agency that helps businesses streamline their operations and enhance their customer experience. He is also the owner of 506b.me, a commercial syndication compliance and partnership creation platform that assists real estate investors with regulatory compliance. In addition, Dan hosts "Who Are You Helping," a podcast where he helps people share their professional and philanthropic endeavors, enabling his network to select professionals and charitable causes directly or indirectly. Dan's CHANCE ENCOUNTER podcast episodes are designed for commercial real estate investors and take only 15 minutes to record, documenting their relationships for 506b purposes by discussing their motivations and roles in commercial property acquisition/operation/flipping.

Are you struggling to attract potential investors to your real estate project? Do you feel overwhelmed with the technical aspects of funnel creation and digital marketing? In this episode, the speakers share their insights on the importance of color palettes, font choices, and strategic funnel creation for maintaining continuity and consistency throughout the investment process. They stress the need to specialize in one's strengths and outsource tasks that are not within their expertise. They also discuss the benefits of trade and specialization in increasing productivity and achieving success. Tune in to learn more about how to take your real estate investing game to the next level!

[00:01 - 06:01] The Importance of Consistency and Continuity in Branding

• Consistency and continuity are crucial in branding to create a memorable image for your audience
• Elements of branding such as fonts, colors, symbols, and movements should be consistent across all platforms
• Funnel creation is a key part of branding that can be done in analog or digital formats
• Digital funnel creation using tools like ClickFunnels can be effective, but complex funnels may require professional design or coding assistance

[06:02 - 11:47] Specializing in Your Superpowers and Outsourcing Tasks

• Focusing on your strengths and superpowers can lead to increased productivity and success as a team
• It's important to identify tasks that are not in your expertise and outsource them to others who excel in those areas
• Before automating tasks and hiring help, make sure you have a base level of knowledge to ensure quality work

[11:48 - 17:10] Closing Segment

• Commercial real estate can provide a higher ROI than web development
• Listeners can visit FunnelFixing.com, 506b.me, dandoesdeals.com, RealEstateisaSCAM.com, figgerridout.com, and youtube.com/@DanFradenburgh to learn more about Dan and his work

Tweetable Quotes:

“That's why commercial real estate just made so much sense to me right out of the gate. It's because web development takes actual time.” – Dan Fradenburgh