In this episode, we invite Rich Cardona. Rich is a LinkedIn Video Strategist for Executives, Podcast Host, founder of Rich Cardona Media & Ex-Marine Group Level Legal Advisor. He says, “It's not who you know. It’s who knows you. You can only deliver maximum value if you maximize your visibility.” In this episode, we talk about his journey, lessons learned, advice for early entrepreneurs, optimizing LinkedIn, putting your brand to work & how to leverage content.

What you will learn:

- How did Rich Cardona got involved with podcasts

- The competition in podcasting

- Documenting your journey

- Opportunities in podcasting

- The Podcast Movement 2022

- The audience and the niche of your podcast

- The best way to connect with Rich Cardona

Mic Drop Moments

🎤 Rich at (05:15) - Let’s say you start a podcast in 2017, but now in 2022, or 2023, you’re exploding.

🎤 Rich at (06:15) - Anytime you’re about to have a breakdown, that means you’re on the precipice of a breakthrough.

🎤 Rich at (15:34) - You know what you can’t change, how bad your content is if you don’t start.

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Get in touch with Rich:

👉 https://www.linkedin.com/in/richcardona/

Get in touch with Trevor Houston:

👉 LinkedIn: https://www.linkedin.com/in/trevorhouston/

Get to know all things Who Ya Know:

👉 https://linktr.ee/whoyaknow

Separately and independently from the Who Ya Know Show, Trevor Houston is a licensed financial professional offering insurance and financial products through various carriers. For more info, visit 👉 http://cpwstrategies.com