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Elizabeth Rodriguez | SVP Client Services, ENGINE


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What is it like to grow an ad ops team from 8 to 200 people?

This week on Ad Ops All Stars, ENGINE Senior Vice President of Client Services Elizabeth Rodriguez shares her ad ops career story.

While she's currently working in client services, Elizabeth has run ad ops and worked more broadly in publisher operations. When she joined GroundTruth, the ad ops team included 8 people - four in the US and four in India. During her time there, Elizabeth grew the team to include 200 people around the world, with 45 of them working directly in ad ops roles. 

In this week's episode, she explains how she developed a formula for knowing when to grow the team, shares her advice for managing multinational (and multicultural) teams, and talks about how she's learned to prevent herself and her team from experiencing burnout.

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