EmbellishPod

Chris from Bourbon Charity agreed to come on the podcast to talk about their organization, some short and long term goals and to generally chat. I've been a supporter of the group for a couple of years from both the participating in giveaways and being a member of Bourbonhood. It's a great opportunity to hear about some good that's being done with the donations you give. The title is a common phrase in my day to day work that indicates what an ideal situation for any solution would be and what this team is doing is just that....

Bourbon Charity:
https://bourboncharity.org/
https://bourbonhood.org/

Chris Blatner:
https://www.instagram.com/urbanbourbonist

Celebrating one year of pointless rambling, having fun with other channels and some degree of narcissism. Even assuming that any human being is interested in hearing what you have to say is pretty self centered, but to keep it going for a year. Lets talk about it.

The whiskey marketplace is a dynamic place and change is inevitable. Which can be problematic for distilleries that are steeped in tradition and an unchangeable nature. Working in product management is essentially change management.

If you've been around social media from a marketing perspective you've probably seen how easy it is to buy followers. How can you tell if the person on the other side of the channel is real or exploiting tools for likes/follows???

Shopping in a store can be a daunting task for us without having to take into consideration any one of the many spirits ratings or awards that might be touted by any brand. In this weeks live I'll be exploring some of the competitions and rankings out there and hopefully adding some clarity to your shopping experience.

Cole and Robbie from Chill Filtered join me as I walk them through a unique blind tasting experience and we shoot the breeze until we get bored of each other and stop the stream.

I've been waiting for TTB to take action on the Standards of Identity for American Single Malt Whiskey in the United States. The ASM Commission has been working on this for years and it appears we are on the precipice of getting this category regulated.

Chances to give:
https://givetomayfield.com/
https://leeinitiative.kindful.com/
Mayfield Rotary
https://one.bidpal.net/kybourbon/welcome
https://give.bourboncharity.org/tornadorelief2021/Campaign/Details

There have been a lot of tragic events in the last few years, but some hit closer to home than the others. Tonight we'll be talking about parts of the Whiskey Community that coordinate their efforts to do good for humanity.

Maker's Mark for a very long time prided themselves in making one product and making it well. While thats an honorable thing sometimes the itch to innovate is too great to ignore. What began with Maker's 46 led to the Wood Finishing series, the "License Plate" batches and more recently the Maker's DNA offerings. Lets talk about whether it's a gimmick or Greatness

It's hard not to hear North Carolina and not want to finish with "Take your shirt off, twist it 'round your hand" I'll find myself traveling for work several times over the next six months so I'm trying to work out the kinks in the rig I might carry with me and how do I create content from a mobile platform. Join me while I talk about Fainting Goat distillery, North Carolina and it's impact on whiskey and anything else that comes up.

Products Discussed:
Greensboro Distilling/Fainting Goat Spirits