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Embracing AI and Developing your Skills with Jordan Koene
Sarah chats to Jordan about AI’s and LLM's impact on the SEO industry. They address common fears such as job loss and uncertainty, and how it can actually enhance SEO, boost careers, and unlock new opportunities.
About Jordan
Jordan Koene is the CEO and Co-founder of Previsible, a search and discovery consulting firm. He drives the company’s strategy, helping businesses achieve transformative growth by scaling organic search, LLM refinement through meaningful innovation.
Previously, Jordan was CEO of Searchmetrics, a leading search and content intelligence platform. He led its expansion into a market-leading SaaS solution, driving U.S. growth and developing data-driven strategies to scale content and search traffic for Fortune 100 companies and agencies.
Before Searchmetrics, Jordan was the Head of SEO at eBay and held key roles at various tech startups. He is also an active investor and advisor to technology-driven companies.
Where to find Jordan
Jordan 's Website
Jordan Koene on LinkedIn
About 'The SEO Mindset' Podcast
Build your inner confidence and thrive.
The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.
Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.
Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.
Sign up to be a guest on the podcast here.
Get in touch
We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.
Follow us on Twitter
Follow us on Instagram
Follow us on LinkedIn
Send us an email
Check out Tazmin's Website
Check out Sarah's Website
Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.
Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.
Find out more about Previsible's LLM Content Exploration: Previsible AI
Subscribe and never miss an episode: Listen to The SEO Mindset Podcast
Check out all episodes: The SEO Mindset Podcast website
Resources used for episode
- Noah Learner on LinkedIn
- The SEO Community
Copyright 2026 Sarah & Tazmin
Mentioned in this episode:
Come join us for the LIVE podcast the night before brightonSEO
That's right, SEO Mindset and Search with Candour podcasts are teaming up again to bring you a LIVE podcast the night before brightonSEO.
Topic: How To Build Your Personal Brand
Date: Wednesday 9th April 2025
Time: 7pm UK
Where: Projects The Lanes, Nile House, Nile St, Brighton, BN1 1HW
Price: FREE
We look forward to seeing you on the night 🙌
Live Podcast Apr 25
Clear Narrative Media
Looking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:
Clear Narrative Media
Today’s episode is brought to you by Previsible
Today’s episode is brought to you by Previsible, your partner in scalable SEO growth. From consulting to recruiting and AI Search Optimization, Previsible’s solutions are built for brands looking to lead in search. Discover what a strategy-first approach can do for your visibility. Learn more at previsible.io or click the link below and start seeing results that last!
Previsible
View all episodes
By Sarah & TazminSarah chats to Jordan about AI’s and LLM's impact on the SEO industry. They address common fears such as job loss and uncertainty, and how it can actually enhance SEO, boost careers, and unlock new opportunities.
About Jordan
Jordan Koene is the CEO and Co-founder of Previsible, a search and discovery consulting firm. He drives the company’s strategy, helping businesses achieve transformative growth by scaling organic search, LLM refinement through meaningful innovation.
Previously, Jordan was CEO of Searchmetrics, a leading search and content intelligence platform. He led its expansion into a market-leading SaaS solution, driving U.S. growth and developing data-driven strategies to scale content and search traffic for Fortune 100 companies and agencies.
Before Searchmetrics, Jordan was the Head of SEO at eBay and held key roles at various tech startups. He is also an active investor and advisor to technology-driven companies.
Where to find Jordan
Jordan 's Website
Jordan Koene on LinkedIn
About 'The SEO Mindset' Podcast
Build your inner confidence and thrive.
The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.
Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.
Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.
Sign up to be a guest on the podcast here.
Get in touch
We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.
Follow us on Twitter
Follow us on Instagram
Follow us on LinkedIn
Send us an email
Check out Tazmin's Website
Check out Sarah's Website
Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.
Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.
Find out more about Previsible's LLM Content Exploration: Previsible AI
Subscribe and never miss an episode: Listen to The SEO Mindset Podcast
Check out all episodes: The SEO Mindset Podcast website
Resources used for episode
- Noah Learner on LinkedIn
- The SEO Community
Copyright 2026 Sarah & Tazmin
Mentioned in this episode:
Come join us for the LIVE podcast the night before brightonSEO
That's right, SEO Mindset and Search with Candour podcasts are teaming up again to bring you a LIVE podcast the night before brightonSEO.
Topic: How To Build Your Personal Brand
Date: Wednesday 9th April 2025
Time: 7pm UK
Where: Projects The Lanes, Nile House, Nile St, Brighton, BN1 1HW
Price: FREE
We look forward to seeing you on the night 🙌
Live Podcast Apr 25
Clear Narrative Media
Looking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:
Clear Narrative Media
Today’s episode is brought to you by Previsible
Today’s episode is brought to you by Previsible, your partner in scalable SEO growth. From consulting to recruiting and AI Search Optimization, Previsible’s solutions are built for brands looking to lead in search. Discover what a strategy-first approach can do for your visibility. Learn more at previsible.io or click the link below and start seeing results that last!
Previsible